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What is Zarget?

Founded in 2015 by Osmnez Technologies, Zarget has quickly risen to prominence within the SaaS industry by providing cutting-edge tools that include heatmaps, funnel analysis, A/B testing, and split URL testing, all aimed at boosting conversion rates. What sets the company apart is its pioneering development of the first-ever Chrome plug-in tailored for digital marketing professionals and product managers, enabling them to optimize their websites and SaaS products without needing advanced technical expertise. Zarget’s suite of tools is meticulously crafted to ensure a smooth and intuitive user experience, simplifying the optimization journey and facilitating easier data-driven decision-making. As a result, users can efficiently enhance their online strategies and achieve their goals with greater confidence and ease.

What is Oracle Maxymiser?

Boosting customer satisfaction and enhancing return on investment are crucial goals, and Oracle Maxymiser equips both B2B and B2C marketers with the tools needed to create optimized customer journeys across websites and mobile applications through methods such as testing, personalization, recommendations, and data analytics. Easily identify effective strategies and high-conversion elements with the platform's intuitive visual editor, which facilitates collaboration between both technical and non-technical team members by allowing them to switch between visual edits and coding, simplifying the process for A/B tests or complex multipage funnel tests. By merging audience data from a variety of marketing platforms or external business sources with Oracle Maxymiser’s session data, marketers can achieve a well-rounded understanding of the customer experience. Launch A/B and multivariate testing while segmenting traffic to assess various iterations as customers progress through the sales funnel. Furthermore, the Heatmaps powered by Oracle Infinity reveal new testing opportunities and provide deeper insights into the digital customer experience, significantly enhancing the overall marketing strategy for those aiming to improve performance. Through these advanced tools, businesses can not only optimize their strategies but also maintain a competitive edge in the market. With the right approach, they can adapt to changing consumer behaviors and preferences effectively.

Media

Media

Integrations Supported

Integrations Supported

Adobe Analytics
Contentsquare
Decibel
Demandbase
Flows
Google Analytics
Heap
IBM Cognos Analytics
Oracle Infinity
Oracle Marketing
Skypoint AI Platform

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Osmnez Technologies

Date Founded

2015

Company Location

United States

Company Website

www.zarget.com

Company Facts

Organization Name

Oracle

Date Founded

1977

Company Location

United States

Company Website

www.oracle.com/marketingcloud/products/testing-and-optimization/

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Test Scheduling
Visual Editor

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
SEO Management

Mobile App Analytics

Not specified

Session Replay

Not specified

Web Analytics

Conversion Tracking
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Website Monitoring

Not specified

Categories and Features

AB Testing

Not specified

Customer Experience

Not specified

Heatmap

Not specified

Personalization

Not specified

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