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What is Zeta CDP+?

Zeta CDP+ provides marketers with enhanced opportunities for growth, surpassing traditional customer data platforms. By consolidating all consumer information—whether familiar or unfamiliar—into a unified, real-time, and thorough perspective, it persistently converts consumer behavior data into practical marketing insights. The "plus" in CDP+ reflects our dedication to partnering with forward-thinking marketers to boost revenue, elevate customer experiences, and support digital transformation efforts. This platform enriches data through more than 2,500 signals of intent and interest, alongside identity resolution, syndication, and activation features obtained from Zeta’s Data Cloud, which offers a more actionable and immediate understanding of individual prospects and customers. Marketers can then craft personalized messaging that resonates deeply with their target audience. Moreover, Zeta CDP+ is distinguished as the only customer data management solution that provides up-to-the-minute interests and real-time intent signals, which facilitates swift activation that enhances engagement and drives better results. In a landscape where competition is fierce and evolving rapidly, leveraging such dynamic insights has become crucial for marketers aiming to succeed. Furthermore, this innovative approach allows for continuous adaptation to changing consumer preferences, ensuring that businesses remain relevant and effective in their outreach strategies.

What is Big Zeta Product Configurator?

Big Zeta’s product configurator offers an outstanding solution for any product design where visual elements can greatly enhance the decision-making process. It ensures your customers experience a streamlined journey, significantly boosting contextual search capabilities like never before. Even if your resources are limited and you cannot manage complex routing logic or top-tier UI/UX, your customers still deserve a product configurator designed by industry experts. Let Big Zeta help you integrate a cutting-edge product configurator into your customers' purchasing journey. The significance of design analytics in fostering growth is immense, and our product configurator stands out in this aspect, providing insights into what drives your customers towards their desired goals. We are committed to propelling your business forward by delivering an unmatched guided customer experience. Enable your clients to evolve from broad inquiries to very specific search requests with a product configuration wizard that flawlessly connects with parametric search, keyword search, CMS, PIM, MAP, and CRM systems. By doing so, you can not only elevate customer satisfaction but also achieve conversion rates that surpass previous benchmarks. Overall, investing in a robust product configurator can transform the way your customers interact with your offerings, leading to lasting loyalty and increased sales.

Media

Media

Integrations Supported

Eyeota
Zeta Marketing Platform

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Zeta

Date Founded

2007

Company Location

United States

Company Website

zetaglobal.com/solutions-data-management/

Company Facts

Organization Name

Big Zeta

Date Founded

2016

Company Location

United States

Company Website

bigzeta.com/product-configurator/

Categories and Features

Categories and Features

Product Configurator

Not specified

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