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What is Zeta Marketing Platform?

Zeta Global functions as a cutting-edge marketing technology company that harnesses an extensive database of over 2.4 billion identities, using AI-powered insights to analyze consumer intentions, improve user experiences, and promote customer development and loyalty. The firm provides an all-encompassing set of tools for marketers that covers every stage, from acquiring customers to maintaining ongoing interactions. By pinpointing specific target audiences and creating customized experiences across various channels, Zeta facilitates real-time personalization on a large scale, which results in outstanding outcomes. The Zeta Marketing Platform offers an immediate snapshot of both potential and current customers, utilizing AI to deliver profound and comprehensive personalization across multiple platforms. Over the past decade, Zeta's unique combination of capabilities has aided in the growth of brands while continually evolving to address the changing demands of the market. This dedication to innovation and efficiency not only distinguishes Zeta in a competitive environment but also positions it as a leader in the marketing technology field. In addition, Zeta's agile approach allows it to adapt swiftly to new trends and customer needs, ensuring sustained success for its clients.

What is Jepto?

To effectively monitor performance, streamline processes, and derive valuable insights, it's essential to unify your channels and teams. Jepto consolidates marketing data from various sources into a single platform, allowing you to keep an eye on KPIs, identify anomalies, manage your budget, and extract insights efficiently. Instead of logging into multiple tools to analyze your marketing performance, you can access everything you need in one place. With reliable predictions about your KPIs, you can anticipate future trends and outcomes. By leveraging the latest Machine Learning algorithms, you can consistently meet your KPI targets. While many Key Performance Indicators (KPI) are typically assessed at the end of a defined period, Jepto simplifies the process of tracking and forecasting them. Rather than waiting until the month's conclusion to discover whether you've met your targets, proactive insights can help you stay ahead. Remember, predictions alone do not guarantee success; it's the implementation of those insights that drives results. Embrace the power of data to enhance your marketing strategy continually.

Media

Media

Integrations Supported

Campaign Genius
FoodStorm
MINT
Pushly
Taxi for Email
Tessitura
Zeta CDP+

Integrations Supported

Looker
Slack
Zapier

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$10 per month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Zeta Global

Date Founded

2007

Company Location

United States

Company Website

zetaglobal.com

Company Facts

Organization Name

Jepto

Date Founded

2019

Company Location

Australia

Company Website

www.jepto.com

Categories and Features

Advertising Agency

Campaign Management
Collaboration

Display Advertising

Not specified

Email Marketing

Not specified

Marketing Analytics

Not specified

Marketing Automation

Not specified

Categories and Features

Advertising Agency

Campaign Management

Digital Analytics

Not specified

Local SEO

Not specified

Marketing Analytics

Campaign Management
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Predictive Analytics

AI / Machine Learning
Modeling & Simulation
Sentiment Analysis

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