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What is Ziff Davis Performance Marketing?

Discover the most promising customer opportunities by achieving a thorough understanding of identity visibility. Enhance your connections by utilizing our technologically advanced omnichannel customer interactions while ensuring that your data stays compliant with privacy regulations. A major challenge faced by marketers today revolves around maintaining customer data integrity. Initially, a customer profile may be an incomplete representation, and as it develops, the accuracy and dependability can vary significantly over time. Problems like bounced emails, absent details, and erroneous information can severely impact the effectiveness of marketing and outreach initiatives. By enabling your sales team to focus on nurturing customer relationships and finalizing sales, you can substantially increase overall productivity. Leveraging our vast experience, adaptability, and scalability, we work in close alignment with your values and goals, effectively functioning as an extension of your sales team. Engaging proactively with potential decision-makers not only allows your team to zero in on essential tasks but also increases the number of appointments scheduled. This strategic methodology ultimately leads to a more streamlined and successful sales process, ensuring that customer interactions are both meaningful and productive. By prioritizing these efforts, your business can achieve enhanced growth and customer satisfaction.

What is D&B Optimizer?

D&B Optimizer effectively removes inaccurate data, ensuring that sales teams utilizing their CRM can function at maximum efficiency with reliable and up-to-date information, which allows for precise targeting and significantly improved customer experiences. This advancement not only cultivates a more content and successful sales force but also simplifies the identification of high-potential leads and engagement with target markets. As a secure, cloud-based tool, D&B Optimizer enhances marketing and sales databases, incorporating advanced analytics and smooth integration with platforms such as Salesforce and Microsoft. By optimizing both current and newly acquired data, it enables organizations to achieve superior segmentation and targeting, ultimately driving overall growth. The challenge of maintaining accurate data poses a significant obstacle for sales and marketing teams, with studies showing that an alarming 91 percent of CRM data may be incomplete and roughly 70 percent degrades annually. Therefore, leveraging D&B Optimizer can be transformative for teams committed to keeping their information precise and useful. Additionally, the tool not only aids in data management but also supports informed decision-making, further boosting productivity and effectiveness across the organization.

Media

Media

Integrations Supported

Integrations Supported

Microsoft Dynamics 365
Salesforce

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Not specified

Company Facts

Organization Name

Ziff Davis Performance Marketing

Company Location

United States

Company Website

zdperformancemarketing.com

Company Facts

Organization Name

D&B Optimizer

Company Location

Sweden

Company Website

www.dnb.com/en-gb/products-and-services/db-optimizer/

Categories and Features

B2B Data

Not specified

Performance Marketing

Not specified

Sales Intelligence

Not specified

Categories and Features

Data Quality

Not specified

Market Intelligence

Not specified

Sales Intelligence

Not specified

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