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What is Zoho Marketing Automation?

Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations.

What is Adoric?

Since its establishment in 2014, Adoric Technologies has been dedicated to assisting businesses, regardless of size, in enhancing their website conversion rates. Although headquartered in Israel, the reach of Adoric's software extends globally, enabling numerous companies to improve their online platforms. As a Software as a Service (SaaS) offering, Adoric provides a wide array of tools designed to maximize website traffic effectiveness. Its features include opt-in forms that facilitate the transformation of site visitors into loyal customers and subscribers, alongside A/B testing capabilities and advanced analytics tools for data-driven insights. Additionally, the platform incorporates product recommendation systems to personalize user experiences. Adoric also prioritizes inclusivity by ensuring compliance with Web Accessibility standards, enabling users to craft marketing campaigns that cater to individuals with disabilities, including those who are blind or deaf. One of the most appealing aspects of Adoric is that it offers a free lifetime plan, while also providing premium options for individuals and businesses aiming for expansion. Furthermore, the platform is compatible with popular e-commerce solutions like WordPress and Shopify, making it a versatile choice for various online ventures. This flexibility allows businesses to seamlessly integrate Adoric's powerful features into their existing websites and enhance their overall digital marketing strategies.

Media

Media

Integrations Supported

Salesforce
Box
BulkSMS.com
Dropbox
Eventbrite
Evernote
Google Analytics
LinkedIn
Microsoft OneDrive
PayPal
Sugar Sell
Zoho Backstage
Zoho Books
Zoho Commerce
Zoho Forms
Zoho WorkDrive

Integrations Supported

Salesforce
Campaign Monitor
HubSpot Marketing Hub

API Availability

API Availability

Pricing Information

$19 per month
Zoho Marketing Automation follows three pricing plans. Standard Plan is priced at 19 USD, Premium Plan is priced at 29 USD, and Enterprise Plan is priced at 59 USD for 1000 contacts per month.

If billed annually, Standard Plan starts at 14 USD, Premium Plan at 22 USD, and Enterprise Plan at 44 USD for 1000 contacts per month.
Free Trial Offered?

Pricing Information

Free
Free forever
$29
$79
$199
+Special plans for enterprises
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Zoho

Date Founded

1996

Company Location

India

Company Website

www.zoho.com/marketingautomation/

Company Facts

Organization Name

Adoric Technologies LTD

Date Founded

2014

Company Location

Israel

Company Website

adoric.com

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Surveys & Feedback
Templates

eCommerce Marketing

Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
SMS Marketing
Segmentation
Social Marketing
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Import/Export
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Source Tracking

Marketing

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Goal Setting / Tracking
Marketing Calendar
Spend Management

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Website Personalization

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Display Advertising

Not specified

Lead Capture

Dashboard
Data Extraction
Lead Notifications
Lead Nurturing
Lead Qualification
Online Forms

Lead Generation

Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Segmentation
Visitor Identification

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Recommendation Engine

Upsell & Cross-Sell

Not specified

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