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What is Zoho Marketing Automation?

Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations.

What is Carts Guru?

Comprehensive multichannel marketing automation software tailored for e-commerce businesses. This sophisticated marketing automation tool is crafted specifically for online retailers, allowing you to swiftly convert sales and pursue leads effectively. Utilize SMS, email, and Facebook Messenger in harmony to develop an integrated marketing strategy. Carts Guru provides ready-made campaigns that cater to the most prevalent e-commerce scenarios. With abandoned cart campaigns, you can automatically re-engage visitors who leave items in their carts without completing their purchase. Customer win-back campaigns serve as a gentle reminder to your clients about the appeal of your products, enticing them back to your online shop. Post-purchase campaigns enable you to upsell to existing customers by suggesting the most relevant products at optimal times. Promotional campaigns are an effective method for engaging customers through seasonal promotions, new product introductions, or exclusive discount codes, ultimately fostering long-term loyalty to your business. By leveraging these strategies, you position your e-commerce brand for sustained success and growth in a competitive marketplace.

Media

Media

Integrations Supported

Bird
BulkSMS.com
Clickatell
Facebook
GoTo Webinar
Google Analytics
Google Workspace
Peaka
Sugar Sell
Twilio
Zendesk
Zoho Commerce
Zoho Marketing Plus
Zoho Survey
Zoho Thrive
Zoho WorkDrive

Integrations Supported

Magento
PrestaShop
Shopify
WooCommerce

API Availability

API Availability

Pricing Information

$19 per month
Zoho Marketing Automation follows three pricing plans. Standard Plan is priced at 19 USD, Premium Plan is priced at 29 USD, and Enterprise Plan is priced at 59 USD for 1000 contacts per month.

If billed annually, Standard Plan starts at 14 USD, Premium Plan at 22 USD, and Enterprise Plan at 44 USD for 1000 contacts per month.
Free Trial Offered?

Pricing Information

FREE
Carts Guru pricing is contact based, the more contacts you have in your database the more you pay. To find out how much you will pay, check out the pricing calculator on our website.

FREE up to 300 contacts.

Try Carts Guru for FREE with our 14-day free trial and experience the power of multichannel marketing automation for yourself!
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Zoho

Date Founded

1996

Company Location

India

Company Website

www.zoho.com/marketingautomation/

Company Facts

Organization Name

Carts Guru

Date Founded

2017

Company Location

Spain

Company Website

carts.guru/en/

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Surveys & Feedback
Templates

eCommerce Marketing

Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
SMS Marketing
Segmentation
Social Marketing
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Import/Export
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Source Tracking

Marketing

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Goal Setting / Tracking
Marketing Calendar
Spend Management

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Website Personalization

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Email Marketing

Dynamic Content
Event Triggered Email
Image Library
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Template Management

Marketing Automation

Analytics / ROI Tracking
Dynamic Content
Segmentation
Social Marketing

SMS Marketing

Mass Texting
Message Personalization
Mobile Coupons
Reporting/Analytics
Scheduled Messaging
Shortcodes

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