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What is Zoho Marketing Automation?

Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations.

What is LeadSender?

LeadSender serves as a robust online platform tailored for businesses and agencies that leverage Facebook and Instagram lead advertisements to streamline the collection of leads. It adeptly routes new form submissions to a variety of integrated systems, including CRMs, email marketing platforms, spreadsheets, messaging services, or webhook connections. Users can connect their Facebook Page, choose specific lead forms, and designate appropriate destinations, ensuring that responses are correctly matched with corresponding fields, including any custom fields necessary. The platform supports a range of integration options, such as GoHighLevel, HubSpot, Salesforce, Pipedrive, Zoho CRM, Follow Up Boss, Google Sheets, Airtable, Mailchimp, and ActiveCampaign. Additionally, LeadSender allows users to distribute leads from a single form to multiple destinations simultaneously and can send notifications through email, SMS, WhatsApp, Telegram, or Slack. Agencies benefit from the ability to manage numerous Pages and client accounts within one system, enhancing their operational efficiency. Aimed primarily at marketers, agencies, real estate teams, and various businesses seeking to capture potential clients through Meta lead forms, LeadSender provides a vital solution for optimizing lead delivery and fostering effective communication with prospects. Overall, its features significantly improve lead management processes and empower businesses to engage more effectively with their audience.

Media

Media

Integrations Supported

Salesforce
Zoho CRM
Bird
Clickatell
GoTo Webinar
Peaka
Rootle
SMS-Magic
X (Twitter)
YouTube
Zendesk
Zoho Backstage
Zoho Books
Zoho Creator
Zoho WorkDrive

Integrations Supported

Salesforce
Zoho CRM
ActiveCampaign
Pipedrive
Slack
Slack Code
monday CRM

API Availability

API Availability

Pricing Information

$19 per month
Zoho Marketing Automation follows three pricing plans. Standard Plan is priced at 19 USD, Premium Plan is priced at 29 USD, and Enterprise Plan is priced at 59 USD for 1000 contacts per month.

If billed annually, Standard Plan starts at 14 USD, Premium Plan at 22 USD, and Enterprise Plan at 44 USD for 1000 contacts per month.
Free Trial Offered?

Pricing Information

$9.99/month
Starter is $9.99/month, billed monthly, for 500 leads and 2 integrations. Growth is $19.99/month for 2,000 leads and 10 integrations; Business is $39.99/month for 5,000 leads and unlimited integrations. Additional leads cost $10 per 500. SMS credits are separate at $8 per 100. Plans include a 7-day free trial; yearly billing offers 2 months free.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Zoho

Date Founded

1996

Company Location

India

Company Website

www.zoho.com/marketingautomation/

Company Facts

Organization Name

LeadSender

Date Founded

2026

Company Location

India

Company Website

leadsender.io

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Surveys & Feedback
Templates

eCommerce Marketing

Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
SMS Marketing
Segmentation
Social Marketing
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Import/Export
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Source Tracking

Marketing

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Goal Setting / Tracking
Marketing Calendar
Spend Management

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Website Personalization

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Lead Capture

Not specified

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