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What is Zoho Marketing Automation?

Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations.

What is Wurkzen?

Revolutionize your entire business with Wurkzen, which incorporates cutting-edge CRM capabilities driven by AI to simplify the processes of online estimates and invoicing. Enhance your sales conversion rates while also refining your marketing tactics for better efficiency. Seamlessly manage your customer relationships with the most accessible CRM available, designed with user experience in mind. Run your entire enterprise through a single, cohesive platform and application, making operations smoother and more integrated. Build a business website that is not only functional but also equipped with features that boost your revenue generation efforts. Access vital services like business email and storage solutions that cater to your operational needs. Experience substantial time and cost savings, alleviating any associated frustrations with managing your business. With Wurkzen, you can supervise all aspects of your company from a single login, utilizing one dashboard and a unified platform. Revenue performance management (RPM) streamlines everyday tasks, fostering your financial success. The RPM feature of Wurkzen harnesses AI to enhance your marketing, sales, and operational workflows. This pioneering RPM tool gives you clear insights into your customers and their purchasing behaviors. Dive deeper into customer analysis through advanced analytics, sentiment evaluation, and automation processes, all designed to reduce the likelihood of customer attrition and unfavorable feedback while simultaneously boosting retention strategies. By utilizing Wurkzen, you ensure that your business is not only efficient but also adaptable to the ever-changing marketplace.

Media

Media

Integrations Supported

Facebook
Box
Dropbox
Google Analytics
Google Contacts
Google Drive
Microsoft 365
Microsoft OneDrive
PayPal
Rootle
SMS-Magic
Sugar Sell
SurveyMonkey
X (Twitter)
YouTube
Zoho Backstage
Zoho Creator
Zoho WorkDrive

Integrations Supported

Facebook
Instagram
WhatsApp

API Availability

API Availability

Has API

Pricing Information

$19 per month
Zoho Marketing Automation follows three pricing plans. Standard Plan is priced at 19 USD, Premium Plan is priced at 29 USD, and Enterprise Plan is priced at 59 USD for 1000 contacts per month.

If billed annually, Standard Plan starts at 14 USD, Premium Plan at 22 USD, and Enterprise Plan at 44 USD for 1000 contacts per month.
Free Trial Offered?

Pricing Information

$9 Per Month
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Mac

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Zoho

Date Founded

1996

Company Location

India

Company Website

www.zoho.com/marketingautomation/

Company Facts

Organization Name

Wurkzen

Company Location

United States

Company Website

wurkzen.com

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Surveys & Feedback
Templates

eCommerce Marketing

Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
SMS Marketing
Segmentation
Social Marketing
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Import/Export
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Source Tracking

Marketing

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Goal Setting / Tracking
Marketing Calendar
Spend Management

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Website Personalization

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

CRM

Not specified

Email Marketing

Not specified

Sales

Not specified

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