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What is Zoho Social?

Zoho Social serves as an all-in-one social media management tool designed for businesses and agencies of various sizes, streamlining the social media marketing process by allowing users to schedule and publish their content, manage interactions—such as direct messages, comments, and mentions—across numerous platforms, as well as track competitors, monitor relevant keywords and hashtags, and create detailed performance reports, all from a singular, user-friendly dashboard. It supports a wide array of platforms including Meta (encompassing Facebook, Instagram, and Threads), Google Business Profile, YouTube, Pinterest, Mastodon, X (previously Twitter), Bluesky, TikTok, WhatsApp, and Telegram, making it a versatile choice for diverse marketing needs. Among its key features are scheduling and publishing tools that facilitate effective content planning, a unified inbox for monitoring conversations across different channels, social media analytics that empower users to make informed decisions based on data, a content calendar for organizing and visualizing posts, collaboration tools designed for team efficiency, and Zia AI, which assists with content creation, hashtags, and captions. Additionally, Zoho Social is accessible via both web and mobile platforms, ensuring that users can stay connected and manage their social media strategies on the go. With various editions tailored for businesses and agencies, as well as flexible pricing options, it accommodates a broad range of requirements, including a free edition and a trial version to enable quick onboarding. Ultimately, Zoho Social not only enhances social media management but also fosters improved engagement and collaboration, making it an invaluable resource for modern marketing teams.

What is PersonaXpand?

PersonaXpand is an all-encompassing platform designed for social media management, specially crafted for creators, entrepreneurs, consultants, coaches, and small businesses aiming to build a personal or distinctive brand presence. This tool allows users to easily generate, edit, plan, and publish posts across a variety of social platforms including Instagram, Facebook, X, LinkedIn, YouTube, Threads, TikTok, and Bluesky from a single, cohesive interface. Its built-in AI capabilities tailor content for each specific platform while also aligning with the individual user’s writing style derived from their past posts. Moreover, the platform features a shared inbox that collects comments, direct messages, and mentions for streamlined oversight. Users can take advantage of AI-generated replies that mimic their own voice for engagement on Instagram, Facebook, X, YouTube, and Threads, with the flexibility to either approve responses manually or enable automation where suitable; however, responses to comments on YouTube require the channel owner's consent. In addition, comprehensive analytics offer valuable insights into the effectiveness of posts across all connected accounts. PersonaXpand is accessible on web, iOS, and Android, supporting content and responses in both English and Arabic. This groundbreaking solution serves as a significant asset for individuals and small teams looking to proficiently oversee their social media brand identities. The platform’s extensive features not only facilitate a more efficient social media experience but also aim to significantly boost user interaction levels. In essence, PersonaXpand empowers users to take control of their digital presence with ease and confidence.

Media

Media

Integrations Supported

Facebook
Instagram
LinkedIn
X (Twitter)
Google Business Profile
Stackreaction
Workato
Zoho CRM
Zoho Desk
Zoho Directory

Integrations Supported

Facebook
Instagram
LinkedIn
X (Twitter)
Bluesky
Threads
TikTok
YouTube

API Availability

API Availability

Pricing Information

$10 per month
There are three editions for businesses and two editions for agencies. Check our pricing page to stay updated on the latest information.
Free Version
Free Trial Offered?

Pricing Information

$12/month
The Basic plan is $12/month, the Standard plan is $20/month, and the Pro plan is $99/month. Plans are billed monthly. New accounts receive 14 days at full limits, then move to a free plan with lower limits. No credit card is required to start. Customers in the UAE are billed in AED at the equivalent price.
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Not specified

Company Facts

Organization Name

Zoho

Date Founded

1996

Company Location

United States

Company Website

www.zoho.com/social/

Company Facts

Organization Name

Nextoria

Date Founded

2025

Company Location

United Arab Emirates

Company Website

personaxpand.com

Categories and Features

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Categories and Features

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