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What is ZoomInfo Marketing?

Uncover potential customers poised for purchase by researching pertinent topics and keywords on the web. You can access a vast database of over 65 million direct phone numbers and more than 150 million authenticated email addresses. Tailor your account landscape with more than 300 attributes, insights, and recent activities for precise targeting. Launch effective display and social media advertising campaigns aimed at potential clients, focusing on their job titles, management levels, and departments within organizations showing intent to buy. Target high-value accounts and key decision-makers in your desired market to enhance your outreach efforts. Begin your marketing initiatives by utilizing premium buyer intent signals, industry knowledge, and technographic data. Ensure smooth integration with your CRM and marketing automation systems to facilitate efficient cross-platform targeting. Motivate website visitors to interact and convert into leads, whether by starting conversations or filling out forms. By taking advantage of real-time insights and examining on-page behaviors, you can successfully engage, nurture, and convert a larger pool of website visitors into significant leads. This comprehensive strategy guarantees that your marketing initiatives are not only streamlined but also exceptionally effective in boosting conversions while fostering long-term relationships with your audience.

What is 6sense?

6sense Revenue AI™ removes uncertainty and provides essential data and insights that empower your revenue team to develop and transform high-quality pipelines into actual revenue. By doing away with the lengthy and costly guesswork that has hindered B2B revenue teams for years, 6sense Revenue AI™ fosters reliable revenue growth. It ensures that every digital investment is optimized while unveiling concealed buyer behaviors. By scrutinizing vast amounts of data, it identifies in-market accounts, enabling you to take appropriate actions at every step across multiple channels. Although numerous companies are interested in what you provide, traditional martech systems often fail to accurately gauge buyer interest. This crucial, elusive information resides in the Dark Funnel™, which 6sense effectively analyzes and brings to light. Furthermore, streamline your prospect follow-up using AI-driven conversational email solutions. With 6sense® Conversational Email, sales and marketing professionals can craft customized emails powered by AI, facilitating the conversion of prospects into valuable sales meetings. This innovative approach not only enhances engagement but also increases the likelihood of closing deals.

Media

Media

Integrations Supported

Adobe Marketo Engage
Salesforce
Salesforce Marketing Cloud Account Engagement
Zoho CRM

Integrations Supported

Adobe Marketo Engage
Actively AI
Atonom
DNSWatch
Dreamdata.io
FirstQuadrant
GTM OS
Octane11
Okta
PathFactory
Reactful
Refold
Sailes
Salesloft
SmallWorld
Tapistro
Unify

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ZoomInfo

Date Founded

2007

Company Location

United States

Company Website

www.zoominfo.com/products/marketing

Company Facts

Organization Name

6sense

Date Founded

2013

Company Location

United States

Company Website

6sense.com

Categories and Features

Account Based Marketing

Target Account Identification

Buyer Intent

B2B Lead Generation
Intent Data

Campaign Management

Lead Management

Chatbot

Not specified

Customer Data Platforms (CDP)

Campaign Management

Display Advertising

Not specified

Lead Management

Campaign Management

Marketing Analytics

Campaign Management

Technographic Data

Not specified

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Lead Scoring

Ad Management

Not specified

AI Advertising

Not specified

AI Email Writers

Not specified

AI Sales Assistants

Not specified

AI Sales Tools

Not specified

B2B Data

Not specified

Buyer Intent

B2B Lead Generation
CRM Integration
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Demand Generation

Not specified

Email Personalization

Not specified

Go-To-Market

Not specified

Lead Intelligence

Not specified

Lead Scoring

Not specified

Market Intelligence

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Lead Scoring
Sales Intelligence
Segmentation

Predictive Analytics

AI / Machine Learning
Benchmarking
For Healthcare

Sales Intelligence

Not specified

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