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What is ZypMedia?

ZypTV is a programmatic platform crafted to bridge the gap between media buyers and streaming TV advertisers, allowing them to reach local audiences on various devices. It supports both national and local brands that contribute meaningfully to our everyday experiences, thereby enriching our communities and neighborhoods. By providing ad-supported local news and entertainment, ZypTV fosters interaction between users and the businesses that are essential to their regions. With the incorporation of a demand-side platform, ZypTV amplifies the reach and impact of traditional local media, enabling smaller businesses to connect with their target customers more effectively. The rise of streaming TV has notably altered consumer habits, equipping local broadcast media with the benefits of digital advertising. Nonetheless, executing local programmatic streaming TV involves distinct challenges, particularly because of the vast scale and automation required to oversee numerous small, geo-targeted campaigns at once, highlighting the intricacies and innovations necessary in this sector. As the landscape continues to evolve, it becomes increasingly crucial for advertisers and consumers to adapt to emerging technologies for optimal engagement. The ongoing transformation in media consumption patterns further emphasizes the need for platforms like ZypTV to stay ahead of the curve.

What is Adcleek?

We transcend the role of a mere service provider to become a genuine ally in empowering points of sale with their local marketing initiatives, ultimately strengthening their strategic choices, improving the effectiveness of their campaigns, increasing customer traffic, and fostering revenue growth. Our mission is to equip network brands and their locations with the tools to leverage the latest technological advancements while providing easy access to all local media resources. Understanding the critical role that local media plays for each point of sale, as well as the efficacy of diverse channels, is essential for success. We harness state-of-the-art online promotional technologies, including Programmatic advertising, RTB, Facebook, AdWords, and LinkedIn, to optimize marketing efforts. By integrating essential data such as media types, formats, usability, and pricing into a unified platform, we facilitate the smooth launch or real-time modification of ongoing campaigns. This integration allows for proficient management of multi-local and multi-channel digital advertising strategies, ensuring clarity for both campaign implementation and budget management. Ultimately, we enhance the oversight of local communications while saving valuable time for marketing teams, resulting in a more streamlined operational process. Furthermore, our all-encompassing strategy enables businesses to swiftly adapt to market fluctuations, ensuring they maintain their competitive edge and relevance within their local markets. In addition, this approach fosters a collaborative environment where businesses can thrive alongside their partners.

Media

Media

Integrations Supported

Facebook
LinkedIn

Integrations Supported

Facebook
LinkedIn

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ZypMedia

Company Location

United States

Company Website

www.zypmedia.com

Company Facts

Organization Name

Adcleek

Date Founded

2011

Company Location

France

Company Website

adcleek.com

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Categories and Features

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

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