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What is ad:personam?

Ad:personam is an innovative self-serve demand-side platform (DSP) that utilizes the Xandr Microsoft DSP API, catering specifically to the programmatic marketing needs of small enterprises, startups, and agencies. By removing financial obstacles, it empowers a wider audience to engage with programmatic advertising solutions. The platform provides diverse purchasing options, such as Contextual Targeting and Audience Target Groups, and includes features for Connected TV, Video & Audio Campaigns, as well as Retargeting. Additionally, it supports various ad formats, such as GIF, JPEG, PNG, HTML5, and audio and video files. The integration with Google Looker offers real-time dashboards for performance tracking and reporting, while the Smart Templates feature facilitates quick campaign setups. Moreover, built-in tools for fraud detection and site whitelisting/blocklisting enhance the integrity of ad interactions. With access to an extensive range of global data and inventory providers, including video, audio, and CTV, Ad:personam creates opportunities for reaching premium audiences across various platforms. This comprehensive approach ensures that even the smallest businesses can effectively navigate the complexities of digital advertising.

What is AdRoll?

We simplify the competitive landscape for e-commerce businesses. Our innovative AI functions as a squad of marketing specialists, empowering you to enhance your brand visibility and boost sales. AdRoll's dynamic growth marketing platform enables you to cultivate a brand that resonates with customers, convert more leads into loyal buyers, and strengthen customer retention. With a network comprising over 37,000 brands, AdRoll is continually expanding. Discover new audiences that will become enamored with your offerings. By integrating our proprietary AI with sophisticated audience targeting, we help generate awareness and drive traffic to your website. Engage your audience through various channels, including advertisements, emails, and your online store. Utilize the insights you have about your customers alongside our extensive database of over 1.2 million shopper profiles to identify products they will cherish and purchase. To foster growth, it’s essential to not only focus on acquiring new customers but also to nurture existing relationships. Delivering personalized and relevant cross-channel experiences will ultimately enhance loyalty and maximize lifetime value (LTV), ensuring sustainable success for your brand. Embrace this comprehensive approach to create lasting connections with your customers.

Media

Media

Integrations Supported

AccessOwl
Adsmurai
Campaign Monitor
Cohley
CoreCommerce
Feedonomics
FormKeep
Freshpaint
Mailchimp
Meltano
MyWiFi Networks
NUACOM
ONEcount
Power My Analytics
Rivery
Slemma
Unbounce
VSIT Link Shortener
Vendio
snick.link

API Availability

API Availability

Pricing Information

€149/month
Try ad:personam's Self Serve Programmatic Advertising DSP for free and gain access to a range of features. With no expiration date on our free plan, take the time to explore and get comfortable with our platform. When you're ready to launch your campaigns, simply upgrade to one of our plans to go live with your advertising. No minimum Self Serve DSP
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
On-Site Training

Company Facts

Organization Name

ad:personam

Date Founded

2021

Company Location

Germany

Company Website

www.adpersonam.io

Company Facts

Organization Name

AdRoll

Date Founded

2006

Company Location

United States

Company Website

www.adroll.com

Categories and Features

Categories and Features

Ad Management

Not specified

AI Advertising

Not specified

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

Marketing Automation

A/B Testing
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Media Buying

Not specified

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

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