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What is diDNA?

diDNA represents a groundbreaking advertising management solution designed specifically for all players involved on the supply side of the advertising ecosystem, including both publishers and ad tech partners. By employing a well-rounded strategy that integrates vital ad technology and connects to over 70 demand partners, it significantly boosts ad revenue. The platform showcases remarkable performance metrics, achieving 95% fill rates, 98% viewability, and ad revenue growth between 100% and 150%, along with an average RPM of $5 and enhanced site loading speeds. In addition, it provides fully transparent, real-time reporting tailored for actionable insights. With its exceptional capability to optimize all forms of digital ad inventory, diDNA utilizes proprietary technology, brand safety measures, and access to high-quality demand sources. Moreover, diDNA's enterprise-level ad management system is meticulously designed to enhance revenue for publishers by harnessing advanced machine learning and artificial intelligence to refine its rules engine, which streamlines the ad management experience and empowers publishers to unlock their maximum revenue potential. This blend of innovative technology and dedicated support enables publishers to concentrate on creating content while reaping the benefits of improved ad performance, ultimately leading to a more effective and efficient advertising strategy. As a result, diDNA not only enhances profitability but also fosters a sustainable advertising environment for all stakeholders involved.

What is Spoutable?

At Spoutable, we are dedicated to improving advertising experiences that empower publishers to increase their earnings, enable advertisers to enhance their return on investment, and guarantee that audiences are exposed to ads that are both engaging and relevant. Our approach combines unique ad formats, a variety of media types, and cutting-edge machine learning methods to create inventive and profitable ad inventory specifically designed for high-quality publishers. By providing highly viewable and interactive ad placements, Spoutable generates new revenue opportunities for these esteemed publishers. Our proprietary machine learning algorithms consistently optimize yield, ensuring that the most lucrative CPM ad units are matched to each site instantaneously. Furthermore, we prioritize compliance with the standards established by the Coalition For Better Ads, designing distinctive and visually appealing ad units that captivate users while honoring their online experience. Ultimately, our objective is to transform how ads are perceived on the internet, enhancing enjoyment for audiences while simultaneously achieving superior results for both advertisers and publishers. This holistic approach not only elevates the advertising landscape but also fosters a more enriching digital environment for everyone involved.

Media

Media

Integrations Supported

Admiral
Amazon Web Services (AWS)
Google Ads
Google Cloud Platform
OpenX
Sovrn
Verizon Cloud
Zimbra

Integrations Supported

ClickSend
Laravel Ecommerce
Salesflare

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

diDNA

Date Founded

2017

Company Location

United States

Company Website

didna.io

Company Facts

Organization Name

Proper Media

Date Founded

2015

Company Location

United States

Company Website

www.spoutable.com

Categories and Features

Ad Management

Not specified

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Referrals / Affiliates
Video Ad Serving

Display Advertising

Not specified

Website Optimization Tools

Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Categories and Features

Advertising Agency

Not specified

Display Advertising

Not specified

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