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What is eye square?

Our goal is to enhance your understanding of your target audience, refine your products to meet their expectations, and improve the conversion rates of your website or application. By optimizing the customer shopping experience, we help create attractive products within a captivating brand environment, whether it's online or in a physical store. Our offerings address a wide range of needs, from detailed qualitative insights about your customers to comprehensive quantitative research on a global scale. We provide you with essential tools to understand the visual and emotional factors that drive your customers' motivations and needs throughout each stage of the sales process, which is vital for closing sales. In a rapidly changing landscape that values flexibility, we understand the necessity for quick and adaptable solutions; for instance, our UX Quick Check provides prioritized actionable insights from our experts in just a few days, keeping you a step ahead of your competitors. Ultimately, our mission is to empower your business to succeed in an ever-evolving marketplace, ensuring your strategies remain relevant and effective. By leveraging our expertise, you can navigate the complexities of consumer behavior with confidence and clarity.

What is Eyesee?

Eye tracking stands out as a unique approach in the realm of behavioral studies that captures eye movements and positions, effectively uncovering what captures consumers' attention or gets overlooked. Our remote eye tracking assessments drastically cut costs and time, enabling us to conduct research in over 40 countries globally. To gain a deeper understanding of international consumer behavior, it is vital to move past conventional lengthy surveys and focus groups. This innovative remote behavioral testing not only streamlines the research process but is also economically advantageous, facilitating broad-scale testing across different regions. By utilizing diverse methodologies, we guarantee enhanced predictability in our results. We excel in developing sophisticated shopping and digital environments that respond to the dynamic needs of consumers. As we progress, the retail landscape is on the brink of a significant social transformation. The proliferation of social media has become increasingly important for brands, given its widespread accessibility. Yet, navigating this fiercely competitive digital environment poses notable challenges, especially in breaking through the clutter and translating advertisements into tangible conversions. This shift in consumer engagement highlights the imperative for brands to continually refine and update their strategies. In light of these challenges, staying ahead requires innovative solutions and a proactive approach to market changes.

Media

Media

Integrations Supported

Integrations Supported

Hardis Group

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Webinars
Online Training

Company Facts

Organization Name

eye square

Date Founded

1999

Company Location

Germany

Company Website

www.eye-square.com/en/

Company Facts

Organization Name

EyeSee

Date Founded

2012

Company Location

Belgium

Company Website

eyesee-research.com

Categories and Features

Eye Tracking

Not specified

User Research

Not specified

Categories and Features

Emotion Recognition

Not specified

Eye Tracking

Not specified

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