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What is feedoptimise?

Feedoptimise is a product feed management and optimization platform built for online retailers and agencies that need full control over how their product data appears across marketing channels. The platform imports your catalog from sources such as Shopify, Magento, WooCommerce and Salesforce, or directly from a website crawl, then lets you shape that data and publish it to over 3500 channels worldwide, including Google Shopping, Microsoft Shopping, Meta catalogs, TikTok, Amazon, eBay, affiliate networks and comparison shopping engines. You can start from hundreds of ready-made channel templates or define your own feed specification in any format, and deliver it through HTTPS, FTP, SFTP, API and other methods. What sets Feedoptimise apart is the optimization layer that sits between your store and each channel. Rule-based modifiers and generative AI let you rewrite titles and descriptions, map products to a channel's category taxonomy, fill in missing attributes and extract details such as color from images. A flexible filtration system removes products that do not meet a channel's requirements, and an item-centric reporting engine tracks performance at the product level so you can apply dynamic labels and refine your rules based on real results. Built-in A/B testing helps you confirm which titles and attributes actually sell. The platform scales from small stores to enterprises handling millions of items across hundreds of feeds and multiple countries. You can manage everything yourself through a clean visual interface, or hand day-to-day operation to the Feedoptimise team, who set up rules and automation, monitor your feeds and support new requirements as they come up. It works with any shopping cart, whether commercial, open source or custom built, and supports any shopping or affiliate channel. Feedoptimise has been trusted by hundreds of retailers and agencies since 2011 and offers a 7 day free trial.

What is Nextchannel?

Enhance your online sales by adding your products to the cart. Establish direct connections from your product pages to selected retailers, providing customers with various options for each product while also showcasing your top picks. Make it easy for customers to find the nearest physical store, allowing them to make immediate purchases in person. Whether they prefer a click & collect service or a straightforward walk-in experience, we fully support your physical retail channels. Keep an eye on retailer performance and monitor click-to-buy conversion rates across your entire product range. We take care of managing all direct links and perform continuous updates on your behalf. With our product spider handling the heavy lifting, you can concentrate on other vital areas of your business. This smooth integration not only streamlines the shopping process but also significantly boosts customer satisfaction. Ultimately, our solution aims to create a more enjoyable and efficient shopping experience for all customers.

Media

Media

Integrations Supported

BigCommerce
Magento
Shopify
WooCommerce
Awin
Bing
CJ Affiliate
Facebook
Facebook Ads
Fruugo
Google Merchant Center
Rakuten
Reddit
Salesforce Agentforce Commerce
Snapchat
Tradedoubler
Wix
WordPress
eBay
osCommerce

Integrations Supported

BigCommerce
Magento
Shopify
WooCommerce
Awin
Bing
CJ Affiliate
Facebook
Facebook Ads
Fruugo
Google Merchant Center
Rakuten
Reddit
Salesforce Agentforce Commerce
Snapchat
Tradedoubler
Wix
WordPress
eBay
osCommerce

API Availability

Has API

API Availability

Has API

Pricing Information

$59 per month
Free Trial Offered?
Free Version

Pricing Information

$749 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Feedoptimise

Date Founded

2011

Company Location

United Kingdom

Company Website

www.feedoptimise.com

Company Facts

Organization Name

Nextchannel

Company Location

Australia

Company Website

www.nextchannel.com

Categories and Features

Catalog Management

Catalog Creation
Content Library
Content Management
Cross Selling Functionality
Custom Product Attributes
Customizable Catalogs
Desktop Publishing
Pricing Management
Product Comparison
Search

Multi-Channel eCommerce

Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Mobile Commerce
Order Management
Promotions Management
Returns Management
SEO Management
Shopping Cart
Social Commerce

Product Data Management

Bill of Material Management
Document Management
Formula Management
Product Analytics
Product Lifecycle Management
Testing Management
Version Control

Categories and Features

Multi-Channel eCommerce

Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Mobile Commerce
Order Management
Promotions Management
Returns Management
SEO Management
Shopping Cart
Social Commerce

Store Locator

Analytics
Automatic Location Detection
Directions
Distance Calculation
Event Promotions
Mapping
Product Search Filtering
Promotions / Coupons
Search
White Label

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