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features 3 out of 5 stars
design 3 out of 5 stars
support 2 out of 5 stars

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What is leadpops?

Leadpops, a creation of Rebel IQ, focuses on developing cutting-edge lead generation technology and marketing solutions specifically designed for mortgage brokers, loan officers, Realtors, and insurance agents who are disheartened by ineffective marketing investments. Unlike many firms that simply produce websites and landing pages that function like "online brochures," our committed team emphasizes the importance of crafting engaging digital experiences and powerful lead conversion tools that motivate potential customers to take action. Attracting traffic alone cannot guarantee business success; without proper conversion, it’s like running the air conditioning with all the windows wide open—resulting in wasted resources and finances. As the exclusive provider of Conversion as a Service (CaaS) within the mortgage, real estate, and insurance industries, we enable our clients to enhance sales by turning their anonymous website visitors into valuable, qualified leads. By prioritizing conversion strategies, we ensure our clients not only witness an increase in traffic but also attain significant growth in their customer base and overall profitability. This approach not only optimizes their marketing efforts but also establishes a solid foundation for sustainable long-term success.

What is Lendware?

Stop losing deals to disorganized processes. Lendware is the mortgage CRM built to unite your entire team — from loan officers to enterprise executives — on one powerful platform. Lendware's lead conversion tools keep prospects moving through your pipeline with automated nurture sequences, smart workflows, and real-time visibility into every touchpoint. No more leads falling through the cracks. With a complete marketing toolkit built in, Lendware helps you generate more leads, strengthen client relationships, and grow your loan portfolio — without needing a separate marketing platform. Lendware Predict takes it further with AI propensity models that identify which borrowers in your database are most likely to transact, so your team always knows where to focus. Centralized reporting, enterprise-grade compliance controls, and 100+ integrations make Lendware the last CRM your mortgage business will ever need.

Media

Media

Integrations Supported

BoomTown
Gmail
Zapier
ActiveCampaign
Follow Up Boss
GoHighLevel
HubSpot CRM
Lofty
Pipedrive
Slybroadcast
VoiceDrop
Wise Agent

Integrations Supported

BoomTown
Gmail
Zapier
LendingPad
Microsoft Outlook
OSE
Redfin
Zillow
realtor.com

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

rebel IQ

Date Founded

2011

Company Location

United States

Company Website

leadpops.com

Company Facts

Organization Name

Lendware

Date Founded

2019

Company Location

United States

Company Website

lendware.ai/

Categories and Features

Lead Generation

Not specified

Mortgage and Loans

Not specified

Real Estate

Not specified

Categories and Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Financial CRM

Account Alerts
Asset Management
Expense Tracking
Household Tracking
Influence Tracking
Lead Management
Marketing Management
Relationship Tracking
Team Assignments
Territory Management

Mortgage and Loans

Not specified

Sales Tracking

Activity Dashboard
Alerts / Notifications
Email Templates
Lead Management
Lead Scoring
Pipeline Management
Reporting / Analytics
Task Management

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