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What is mParticle?

mParticle stands out as the leading Customer Data Platform (CDP) for brands that engage with consumers across multiple channels, with prominent companies like Overstock, Venmo, and Spotify utilizing its services to create a cohesive customer data infrastructure that enhances their performance at crucial points in the customer experience. Established in 2013, mParticle operates offices in major cities such as New York City, London, San Francisco, and Seattle, further solidifying its presence in the industry. The platform's innovative solutions continue to attract a diverse range of clients looking to optimize their customer interactions.

What is CSG Xponent?

Companies have access to crucial data that can help them understand their customers better, yet a significant number find it challenging to extract valuable insights from this information. Moreover, only a small fraction excels at leveraging these insights to create personalized experiences instantly. The elite in customer engagement stand out by seamlessly providing this real-time personalization across multiple channels, customer journeys, and business areas. Aim to join the ranks of these leaders in customer engagement by leveraging your current data, technological resources, and communication strategies to deliver extraordinary experiences with our all-in-one cloud engagement solution, CSG Xponentâ„¢. This innovative platform combines a robust customer data system, exceptional customer journey orchestration, and insightful analytics with effective omnichannel communication, all within a unified system. By adopting Xponent, organizations can create personalized, anticipatory, and proactive interactions with their customers, leading to improved business outcomes, faster value realization, and reduced risks. This holistic strategy not only enhances the customer experience but also allows businesses to build stronger connections with their clientele and achieve long-term growth. In a competitive market, the ability to adapt and respond to customer needs in real-time is essential for sustained success.

Media

Media

Integrations Supported

Acquia CDP
Airship
Attentive
Blueshift
Convert Experiences
Cordial
Eagle Eye
Gimbal by Infillion
Ketch
Olo
OneTrust Privacy Automation
PlotProjects
Radar
RevenueCat
Scalarr
Simon AI
VK
White Label Loyalty
ZineOne

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

mParticle

Company Location

United States

Company Website

www.mparticle.com

Company Facts

Organization Name

CSG

Date Founded

1994

Company Location

United States

Company Website

www.csgi.com/portfolio/csg-xponent/

Categories and Features

Customer Data Platforms (CDP)

Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Experience

Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Trend Analysis

Categories and Features

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