Ratings and Reviews 4 Ratings

Total
ease
features
design
support

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • Zendesk Reviews & Ratings
    8,478 Ratings
    Company Website
  • Bluepear Reviews & Ratings
    70 Ratings
    Company Website
  • Papirfly Reviews & Ratings
    161 Ratings
    Company Website
  • TrafficGuard Reviews & Ratings
    89 Ratings
    Company Website
  • Silverware Reviews & Ratings
    12 Ratings
    Company Website
  • Adzooma Reviews & Ratings
    253 Ratings
    Company Website
  • Expedience Software Reviews & Ratings
    34 Ratings
    Company Website
  • Hostaway Reviews & Ratings
    2,110 Ratings
    Company Website
  • ActiveCampaign Reviews & Ratings
    17,400 Ratings
    Company Website
  • LeaseAccounting.app Reviews & Ratings
    Company Website

What is mediasmart?

Mediasmart is a comprehensive programmatic platform that enables marketers to seamlessly connect the consumer journey across various devices, including mobile, connected TV (CTV), and digital out-of-home (DOOH) advertising. By utilizing both online and offline behavioral insights, mediasmart enhances the ability to target and tailor brand messages, resulting in cohesive and powerful communication strategies that resonate with audiences. This innovative approach not only improves engagement but also ensures that brands can effectively reach their consumers wherever they are.

What is Adelphic?

Adelphic combines your customer insights with Viant's first and third-party data, offering marketers a detailed and thorough perspective on their audience profiles, which leads to more informed media strategies and investment choices. By integrating your customer information with a robust network of 250 million registered users, you can swiftly identify, manage, and engage new audience segments. These segments can be characterized by various identity attributes, such as demographics, purchasing habits, and online behaviors, while also improving campaign reach with sophisticated lookalike modeling techniques. The platform guarantees that customer identities remain intact through a fully integrated system that links devices and offline actions to real individuals, allowing for smooth execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can execute their programmatic media efforts seamlessly across multiple devices, confident in the integrity of their data and modeling techniques. Unlike many other DSPs, Adelphic uses first-party data to provide the accuracy of targeting that genuinely connects with audiences. This cutting-edge approach empowers marketers to continuously refine their strategies to align with evolving consumer behaviors and preferences, ensuring that they remain competitive in a dynamic market landscape. As a result, businesses can achieve more effective outreach and engagement through tailored marketing efforts.

Media

No images available

Media

Integrations Supported

Intuizi
Adjust
AppsFlyer
Branch
Kochava
TUNE

Integrations Supported

Intuizi
Acxiom InfoBase
Acxiom Real Identity
Bionic for Agencies
Humming
MSIGHTS

API Availability

Has API

API Availability

Pricing Information

mediasmart.io/pricing-plans
mediasmart.io/pricing-plans

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

mediasmart mobile (now part of Affle group)

Date Founded

2005

Company Location

Singapore

Company Website

mediasmart.io

Company Facts

Organization Name

Viant

Date Founded

1999

Company Location

United States

Company Website

www.adelphic.com

Categories and Features

Ad Server

Not specified

CTV & OTT Advertising

Not specified

Mobile Advertising

Not specified

Categories and Features

Advertising Agency

Not specified

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

Media Buying

Not specified

Video Advertising

Not specified

Popular Alternatives

Popular Alternatives