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What is mediasmart?

Mediasmart is a comprehensive programmatic platform that enables marketers to seamlessly connect the consumer journey across various devices, including mobile, connected TV (CTV), and digital out-of-home (DOOH) advertising. By utilizing both online and offline behavioral insights, mediasmart enhances the ability to target and tailor brand messages, resulting in cohesive and powerful communication strategies that resonate with audiences. This innovative approach not only improves engagement but also ensures that brands can effectively reach their consumers wherever they are.

What is Advangelists?

Successful advertising should seamlessly combine outstanding features, intuitive design, and all essential tools within a single platform. By utilizing micro-targeting techniques and machine learning, programmatic media can reach impressive levels of precision in its implementation. Additionally, employing a scalable cloud infrastructure can lead to significant reductions in operational costs. We firmly believe that future media buying platforms should provide a wide-ranging suite of capabilities and resources for advertisers, all available at a straightforward price. Furthermore, we contend that integrated ad fraud detection and brand safety protocols are crucial elements of this system. With tools for pre-bid, post-bid, and in-depth fraud detection, advertisers can acquire valuable insights into the fraud challenges linked to their selected publishers, whether acquired directly or via Real-Time Bidding (RTB). In the end, we maintain that a fully automated programmatic ecosystem not only boosts responsiveness to market changes but also improves overall performance results. In this fast-changing environment, it is imperative to stay ahead of emerging trends and foster transparency for sustained success. The ability to adapt quickly will ultimately define the leaders in advertising.

Media

No images available

Media

Integrations Supported

Adjust
AppsFlyer
Branch
Intuizi
Kochava
TUNE

Integrations Supported

Lotame
PlaceIQ
Sizmek Ad Suite
The Trade Desk

API Availability

Has API

API Availability

Pricing Information

mediasmart.io/pricing-plans
mediasmart.io/pricing-plans

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Online Training

Company Facts

Organization Name

mediasmart mobile (now part of Affle group)

Date Founded

2005

Company Location

Singapore

Company Website

mediasmart.io

Company Facts

Organization Name

Advangelists

Date Founded

2016

Company Location

United States

Company Website

advangelists.com

Categories and Features

Ad Server

Not specified

CTV & OTT Advertising

Not specified

Mobile Advertising

Not specified

Categories and Features

Ad Fraud Detection

Not specified

Ad Server

Not specified

Media Buying

Not specified

Video Advertising

Not specified

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