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What is PushOwl?

PushOwl is a Shopify-focused omnichannel marketing platform that brings email, SMS, web push notifications, and WhatsApp marketing together in a single application. The platform is designed to help merchants engage store visitors throughout the customer journey and recover revenue that might otherwise be lost when shoppers leave without purchasing. PushOwl supports abandoned cart recovery, back-in-stock alerts, price-drop campaigns, promotional messaging, win-back offers, and other retention workflows. Its email marketing capabilities include list-building pop-ups, newsletters, automated sequences, upselling, cross-selling, and drag-and-drop campaign creation. SMS tools can deliver transactional and promotional messages, including shipping updates, order notifications, flash sale campaigns, and re-engagement offers, to customers in more than 180 countries. Web push notifications allow merchants to communicate with shoppers outside the storefront and bring visitors back when products, prices, or inventory change. The platform also provides audience segmentation so brands can target messages based on customer attributes or behavior. Marketing automation and preset templates help merchants create recurring retention workflows without manually sending each campaign. Smart Delivery, analytics, and reporting tools provide additional control over message timing and campaign performance. PushOwl is built specifically for Shopify and emphasizes straightforward implementation, one-click integrations, and no-code campaign setup. PushOwl is designed for Shopify merchants and ecommerce marketing teams that want to centralize retention marketing, automate customer communication, and increase repeat purchases and recovered sales.

What is Insertr?

Insertr effectively incorporates physical marketing inserts into Shopify orders by leveraging specific targeting criteria. These inserts can include a variety of items such as samples, appreciation notes, discount codes, and promotional flyers, ensuring they are delivered to the right customers. While typical email campaigns achieve an open rate of approximately 25%, every package shipped guarantees a visibility rate of 100%. Insertr revolutionizes the fulfillment process by turning it into a productive marketing platform. Users can set rules based on factors like order value, customer tags, items purchased, shipping locations, language preferences, or subscription milestones. Once an order meets these criteria, Insertr treats the insert as a line item for processing by the warehouse, streamlining operations without the need for specialized integrations. Key features include over 15 different rule types, A/B testing with validated statistical significance, conversion tracking, ROI evaluation, and monitoring of discount codes. This system is compatible with any third-party logistics provider and is particularly beneficial for direct-to-consumer brands, subscription services, and Shopify merchants seeking to boost repeat sales through targeted physical marketing techniques. Moreover, Insertr allows brands to enhance their marketing strategies by providing insights into the performance of various inserts in real time, enabling continuous improvement and optimization of their marketing efforts.

Media

Media

No images available

Integrations Supported

Shopify
Brevo
Canopy
Loox
ReturnPro
Rise.ai
Shopify Plus
Wheelio

Integrations Supported

Shopify

API Availability

API Availability

Pricing Information

$19/month
10,000 impressions per month

All Basic Features
Abandoned Cart Reminders (sequence with 3 editable notifications)
Hero Images (large image inside the push notification)
Shipping Notifications
Subscriber Details (sync subscribers with Shopify account data)
Subscriber migration (import & export of existing subscribers from other platforms)
Free Version
Free Trial Offered?

Pricing Information

$19/month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

Not specified

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Brevo

Date Founded

2012

Company Location

France

Company Website

pushowl.com

Company Facts

Organization Name

Insertr, Inc.

Date Founded

2024

Company Location

United States

Company Website

www.insertr.com

Categories and Features

eCommerce Marketing

Not specified

Email Marketing

Not specified

Push Notifications

Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

Shopping Cart

Abandoned Cart Saver
Catalog Management
Credit Card Processing
Discount / Coupon Management
Inventory Control
Product Configurator
Refund Management
Returns Management
Shipping Management

SMS Marketing

Not specified

Categories and Features

eCommerce Marketing

Not specified

Popular Alternatives

Popular Alternatives

PushOwl Reviews & Ratings

PushOwl

Brevo