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What is uDSP?

uDSP is an innovative Adtech Platform that leverages machine learning to enhance advertising strategies. Our platform assists brands and agencies in the planning, execution, and optimization of effective advertising campaigns through sophisticated machine learning algorithms and precise targeting capabilities. KEY FEATURES: ● Diverse promotional channels. ● Unified cross-channel ad delivery. ● Optimization through automated machine learning. ● Measures to ensure brand safety and prevent fraud. ● Human expertise supporting the service. ● Technology that is ready for immediate use. With uDSP, advertisers can maximize their campaign efficiency while benefiting from cutting-edge technology and expert guidance.

What is Criteo?

The landscape of shopping has undergone a profound transformation. Consumers now seamlessly navigate between in-store and online environments, seeking out new products, comparing prices, and making returns with ease; furthermore, they increasingly turn to influencers and experts to assess the attributes and suitability of products for their needs. In this evolving market, Commerce Media has emerged as the fastest-growing advertising channel, ranking as the fourth major wave in Digital Advertising, following display, search, and social media. Criteo, recognized as the leading Commerce Media Company globally, provides a comprehensive array of advertising solutions that link retailers, brands, and publishers to valuable in-market shoppers while also helping consumers find products they will genuinely appreciate. Our Commerce Media Platform encompasses several innovative tools, including C-Growth, a performance marketing solution tailored for direct-to-consumer (DTC) and e-commerce websites; C-Yield, a retail media monetization platform designed for international retailers; C-Max, a retail media demand-side platform (DSP) crafted for brands and agencies; and C-Grid, a supply-side platform (SSP) centered on commerce for media owners, all of which work together to enhance the shopping experience. As we continue to adapt to the changing retail landscape, these tools are essential for driving engagement and improving sales outcomes.

Media

Media

Integrations Supported

Weborama

Integrations Supported

Acquia CDP
Adsmurai
Alphalyr
Calltouch
Causal
Caxita
Converge
Conversionomics
DataChannel
Faraday
Freestar
Mabaya
MetaRouter
Nexoya
Nimbata
Roundel
Shoplazza
Simon AI
Windsor.ai

API Availability

API Availability

Pricing Information

$1000/month
Free Trial Offered?

Pricing Information

$0.01
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

UMG

Date Founded

2016

Company Location

Cyprus

Company Website

umg.team

Company Facts

Organization Name

Criteo

Date Founded

2005

Company Location

France, NYC, London, Tokyo, Barcelona

Company Website

www.criteo.com

Categories and Features

Categories and Features

Display Advertising

Not specified

Media Buying

Not specified

Performance Marketing

Not specified

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
Sentiment Analysis

Retail Media Networks

Not specified

Retargeting

Not specified

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