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What is Aori?

Aori provides an extensive array of tools aimed at empowering marketers to excel in Google and Microsoft Ads, offering inventive solutions for developing impactful campaigns that deliver exceptional results. One of its standout features is the SEM Tool, which allows for the rapid creation of Single Keyword Ad Group (SKAG) and Single Theme Ad Group (STAG) campaigns on both platforms, significantly enhancing the efficiency of the process compared to conventional editors or web interfaces, all while leveraging established structures to improve performance and simplify ongoing oversight. Furthermore, the Microsoft Advertising SKAGs Tool integrates smoothly with Microsoft Advertising, enabling users to establish SKAG campaigns without needing to export data from Google, thereby simplifying the workflow. The Budget Manager function provides a comprehensive overview of campaign performance, guarantees compliance with set budgets, automates essential tasks to prevent overspending or underspending, and reallocates resources to the most successful campaigns within the Aori ecosystem. Additionally, the Ecom Tool tailors these features specifically for ecommerce advertising, ensuring that online retailers can effectively harness their advertising capabilities to the fullest. With these advanced tools, Aori not only streamlines the management of ads but also significantly enhances the overall effectiveness of marketing strategies, making it an indispensable asset for marketers. Ultimately, the platform positions itself as a critical partner for those looking to optimize their advertising endeavors in an increasingly competitive digital landscape.

What is Adpulse?

Adpulse is paid media management software built for agencies and advertisers running campaigns across multiple ad accounts and platforms. Instead of manually tracking budgets and checking each account separately, teams get one portfolio dashboard covering cross-platform budget management and pacing, automation, in-app optimization actions, and alerts that surface what needs attention. Adpulse supports Google, Meta, Microsoft, TikTok, LinkedIn, Pinterest, Reddit, Amazon and ChatGPT Ads. For search accounts specifically, it adds the Close Variant Manager for search term cleanup at scale and Performance Max / Shopping analysis down to individual SKUs. A notable addition is Adpulse's free MCP server, which connects directly to Claude, ChatGPT and Gemini through prebuilt connectors, giving AI assistants the same access to account data and the same optimization actions available in the app itself. Pricing is tiered by monthly ad spend and starts at $27/month, with every plan including the complete feature set, unlimited users, and a 14-day free trial. Adpulse serves paid media agencies of all sizes, in-house advertisers, paid media specialists, and team leaders.

Media

Media

Integrations Supported

Google Ads
Google Ads Editor
Mode Network

Integrations Supported

Google Ads
Amazon Ads
ChatGPT
ChatGPT Ads
Claude
Gemini
Google Sheets
HubSpot CRM
LinkedIn Ads
Meta Ads
Microsoft Advertising
Microsoft Teams
Pinterest Ads
Reddit Ads
Slack
TikTok Ads

API Availability

Has API

API Availability

Pricing Information

$60.00/month/user
Free Version

Pricing Information

$27 per month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Aori

Date Founded

2017

Company Location

USA

Company Website

aori.com

Company Facts

Organization Name

Adpulse

Company Location

Australia

Company Website

adpulse.app/

Categories and Features

PPC

Account Alerts
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
URL Builder

Search Engine Marketing (SEM)

Account Alerts
Analytics / ROI Tracking
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
URL Builder

Categories and Features

Ad Management

Not specified

PPC

Not specified

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