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What is Bïrch?

Enterprise-grade ad automation for Meta, TikTok, Snapchat, and Google: Bïrch's rules engine handles pausing, scaling, and budget shifts on conditions you define, with every decision fully readable, before and after it runs. AI that reads and proposes: Birch AI flags gaps and growth opportunities across your connected accounts and proposes changes — the decision always stays with you. Query your ad automation data via MCP from the AI tool you already trust. Google Drive to ad-ready in one step: Stage turns your creative library into Meta ads ready for review, so testing at volume doesn't mean manual re-uploads. Built for in-house teams running high ad spend across many accounts and agencies managing several client accounts, with enterprise-grade scalability and real people behind support.

What is Adpulse?

Adpulse is paid media management software built for agencies and advertisers running campaigns across multiple ad accounts and platforms. Instead of manually tracking budgets and checking each account separately, teams get one portfolio dashboard covering cross-platform budget management and pacing, automation, in-app optimization actions, and alerts that surface what needs attention. Adpulse supports Google, Meta, Microsoft, TikTok, LinkedIn, Pinterest, Reddit, Amazon and ChatGPT Ads. For search accounts specifically, it adds the Close Variant Manager for search term cleanup at scale and Performance Max / Shopping analysis down to individual SKUs. A notable addition is Adpulse's free MCP server, which connects directly to Claude, ChatGPT and Gemini through prebuilt connectors, giving AI assistants the same access to account data and the same optimization actions available in the app itself. Pricing is tiered by monthly ad spend and starts at $27/month, with every plan including the complete feature set, unlimited users, and a 14-day free trial. Adpulse serves paid media agencies of all sizes, in-house advertisers, paid media specialists, and team leaders.

Media

Media

Integrations Supported

Google Ads
Google Sheets
Meta Ads
Slack
TikTok Ads
ChatGPT
ChatGPT Ads
Claude
Facebook
Gemini
HubSpot CRM
Hyros
Instagram
LinkedIn Ads
Microsoft Teams
Pinterest Ads
Snapchat
Snapchat Ads
TikTok
X (Twitter)

Integrations Supported

Google Ads
Google Sheets
Meta Ads
Slack
TikTok Ads
ChatGPT
ChatGPT Ads
Claude
Facebook
Gemini
HubSpot CRM
Hyros
Instagram
LinkedIn Ads
Microsoft Teams
Pinterest Ads
Snapchat
Snapchat Ads
TikTok
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

$99.00 per month
Standard plans range from $99 to $1799 per month. Annual plans come with a discount. Custom plans are offered for enterprise.
Free Version
Free Trial Offered?

Pricing Information

$27 per month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Bïrch

Date Founded

2016

Company Location

United States

Company Website

bir.ch/

Company Facts

Organization Name

Adpulse

Company Location

Australia

Company Website

adpulse.app/

Categories and Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Categories and Features

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

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