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What is Bizom?

Harness the power of Machine Learning algorithms employed by millions of retail outlets to elevate your salesforce with data-driven order recommendations and insights into current market trends. Enhance your return on investment in trade promotions by optimizing the effectiveness of retail merchandising and below-the-line marketing strategies through advanced image recognition technology that offers visibility at retail spaces. Build stronger relationships with retailers by providing tailored promotional offers that align with their specific requirements. With real-time data available in-store, you can effortlessly monitor competitor activities and consumer patterns, ensuring that you maintain a competitive edge in the market. Leverage Bizom's AI tools to effectively evaluate brand visibility across all retail engagements and interactions. One notable client faced challenges due to inconsistent discounts disseminating through their channel partners in an emerging market, and by enhancing transparency in benefit transfers, we were able to drive growth in that area. Improve direct communication and self-order capabilities with your retail partners to create a seamless experience. The Bizom Retailer App simplifies operations by reducing the need for manual order-taking and frequent market trips, enabling your sales team to adopt a more consultative approach that deepens client relationships. This ultimately results in improved service delivery and numerous opportunities for increased sales. Additionally, by utilizing these innovations, you can position your brand as a leader in adapting to the ever-evolving retail landscape.

What is 1Channel Merchandising Campaign Management?

1Channel's Merchandising Campaign Management offers a cloud-based platform specifically tailored for retail execution, aiding FMCG, CPG, and retail brands in organizing their in-store advertising initiatives. This solution enables teams to set precise campaign objectives and guidelines, allocate point-of-sale materials (POSM), and select particular stores through comprehensive store lists and coverage strategies. Field representatives employ a mobile app to follow the provided directions and document their tasks with photographs from each location, ensuring accurate placement and execution. Rigorous validation rules are in place to guarantee that all submissions adhere to required standards, while exceptions are recorded for scenarios such as store closures or lack of availability. Supervisors carry out meticulous reviews of the completed work, utilizing a multi-tiered auditing approach that encompasses L1, L2, and L3 assessments. Additionally, user-friendly dashboards offer a visual snapshot of campaign coverage, completion statistics, compliance rates, and overall performance metrics across different locations and field teams. This robust system plays a crucial role in facilitating merchandising efforts, including new product introductions, in-store marketing campaigns, and the distribution of POSM, all supported by an easy-to-navigate web portal for campaign setup and continuous evaluations. By optimizing these operations, 1Channel significantly boosts the efficiency and success of retail campaigns, ultimately leading to improved brand visibility and sales performance.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Flexible pricing depends on campaign scale, store count, users, and selected modules. Month-to-month billing and annual commitment plans are available; annual plans offer savings. Secure cloud hosting, mobile app access, campaign tools, training, and support are included.

Supported Platforms

SaaS
Android
Windows

Supported Platforms

SaaS
Android
iPhone
iPad
Mac

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub

Company Facts

Organization Name

Mobisy Technologies

Date Founded

2007

Company Location

India

Company Website

www.bizom.in

Company Facts

Organization Name

1Channel

Company Location

India

Company Website

www.1channel.co/merchandising-campaign-management

Categories and Features

Retail Execution

Workforce Management

Sales Force Automation

Channel Management
Customer Database
Field Sales Management
Lead Management
Performance Metrics
Sales Forecasting

Categories and Features

Retail Execution

Not specified

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