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What is Calltracks?

Analytical call tracking utilizes either dynamic number insertion or fixed numbers to assess various sales channels, including offline engagements, website interactions, and phone communications. Our state-of-the-art call analytics platform provides actionable insights that optimize marketing budgets and boost the sales effectiveness of marketers. By leveraging our call tracking system, clients can prevent wasting resources on ineffective leads while efficiently managing sales calls, which includes monitoring instances of dropped calls. We offer a holistic view of your channel attribution, which significantly enhances your marketing return on investment (ROI). Remove the ambiguity regarding channel performance and allow our call analytics software to provide you with valuable and accurate data. This information can empower you to make critical business decisions with confidence, thereby reducing financial waste. Additionally, we support the tracking of the complete sales process, and our call recording feature can greatly enhance employee performance while facilitating focused training and support. Ultimately, our services are designed to streamline your operations, improve decision-making, and significantly enhance overall business outcomes for sustained growth and success.

What is AvidTrak?

AvidTrak is the go-to call tracking solution for advertisers across Search, Display, and Print mediums, designed to address the offline conversion tracking challenges faced by clients. Leveraging our extensive knowledge in PPC and online advertising, we provide a call tracking system that is ideal for industry professionals. With AvidTrak's tracking numbers and software, users can trace phone calls back to various marketing channels, including search, social media, display, and print advertising. By utilizing your own numbers and minutes, our Enterprise Call Tracking feature allows you to significantly reduce call tracking expenses. Additionally, our Dynamic Phone Number Insertion feature enables you to pinpoint which PPC keywords are driving the most phone leads. The Conversion Path Report is another valuable tool that reveals the web pages that resonate most with your audience, leading to increased calls. Furthermore, our system allows you to record calls and access them from any device, ensuring you never miss important insights. Ultimately, AvidTrak equips advertisers with comprehensive tools to optimize their marketing efforts.

Media

Media

Integrations Supported

CANDDi
Convert Experiences
Creovai
Google Analytics
Google Marketing Platform

Integrations Supported

API Availability

API Availability

Pricing Information

£34.95 per month

Pricing Information

Free Trial with $20 credit, no credit card required..
Usage fee of $2.00 per Phone Number and 6 cents per local minute and 7 cents per toll free minute. Volume discounts available.
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Calltracks

Date Founded

2004

Company Location

United Kingdom

Company Website

www.calltracks.com

Company Facts

Organization Name

AvidTrak

Date Founded

2009

Company Location

United States

Company Website

avidtrak.com

Categories and Features

Call Tracking

Not specified

Categories and Features

Call Center

Not specified

Call Recording

Not specified

Call Tracking

Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Conversion Tracking

Not specified

Landing Page

A/B Testing
Analytics

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Scoring
Source Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

SMS Marketing

2-Way Messaging
Mass Texting
Scheduled Messaging

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