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What is Close-Up CRM?

Close-Up International is a pioneer in providing market intelligence and technology solutions specifically designed for the pharmaceutical and life sciences sectors, with a legacy spanning over 55 years. Serving over 650 customers in more than 50 countries, Close-Up offers a robust suite of services including prescription data analytics, market sales data, regional targeting, and advanced CRM integration to empower pharmaceutical companies with a holistic understanding of their markets. Their platform supports end-to-end product lifecycle management, from pre-launch market assessment and stakeholder targeting to post-launch sales performance evaluation and real-time decision-making. Close-Up integrates retail, institutional, and primary market research data alongside CRM and SFA systems, enabling pharma companies to navigate complex regulatory environments and evolving customer expectations effectively. The company emphasizes data security and compliance, certified under ISO 9001 and 27001, ensuring sensitive healthcare data is handled with the utmost integrity. Through agile deployment and the adoption of AI-powered tools, Close-Up helps clients modernize healthcare provider engagement strategies and improve data governance. Their consulting expertise and big data capabilities have driven significant revenue growth and operational efficiencies for clients like Hypera Pharma. Close-Up also provides industry-leading insights via whitepapers, case studies, and educational resources that keep clients informed on market trends and digital transformation. With a focus on innovation, collaboration, and strategic partnership, Close-Up International is committed to supporting sustainable growth in the life sciences ecosystem. They remain a trusted, global leader in market intelligence and technology solutions for pharma companies aiming to excel in an increasingly competitive and regulated market.

What is BrightInsight?

BrightInsight simplifies the journey for clients aiming to introduce their digital health innovations to the market, which includes a variety of offerings such as apps, algorithms, medical devices, integrated combination products, diagnostics, and Software as a Medical Device (SaMD) across multiple therapeutic fields. By removing the need for time-consuming and intricate custom implementations, BrightInsight delivers a ready-to-use, validated digital health platform designed within a Quality Management System that adheres to international standards for security, privacy, and regulatory compliance. For example, we supported Roche in launching a SaMD dosing calculator for hemophilia A in Europe within just six months, and we hastened the development of a remote patient platform for a Top 10 Biopharma company, taking it from concept to market readiness in under a year. Our proficiency is rooted in creating and managing regulated digital health products within the biopharma and medtech sectors, with several successful commercial launches achieved over the past year alone. With unwavering dedication to innovation and excellence, we consistently position ourselves at the forefront of the industry, delivering impactful digital health solutions that cater to evolving healthcare needs. As we advance, our focus remains on enhancing patient outcomes through cutting-edge technologies and partnerships.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Close-Up International

Date Founded

1968

Company Location

Argentina

Company Website

www.close-upinternational.com

Company Facts

Organization Name

BrightInsight

Date Founded

2017

Company Location

United States

Company Website

brightinsight.com

Categories and Features

Healthcare CRM

Audience Targeting
Campaign Management
Marketing Automation
Medical History Records
Patient Communications
Patient Management
Physician Management
Predictive Analytics

Categories and Features

Compliance

Archiving & Retention
Artificial Intelligence (AI)
Audit Management
Compliance Tracking
Controls Testing
Environmental Compliance
FDA Compliance
HIPAA Compliance
ISO Compliance
Incident Management
OSHA Compliance
Risk Management
Sarbanes-Oxley Compliance
Surveys & Feedback
Version Control
Workflow / Process Automation

Healthcare CRM

Audience Targeting
Campaign Management
Marketing Automation
Medical History Records
Patient Communications
Patient Management
Physician Management
Predictive Analytics

IoT

Application Development
Big Data Analytics
Configuration Management
Connectivity Management
Data Collection
Data Management
Device Management
Performance Management
Prototyping
Visualization

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