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What is Conversion Crimes?
Retailers often grapple with the issue of declining sales, but the key to understanding the root causes lies in seeking insights from real customers who can identify specific problems. This crucial information can be obtained through the straightforward technique of observation, which is available to everyone. Our dedicated team of testing agents will visit your store, documenting their experiences by recording their screens and narrating their thoughts in real-time. Say farewell to uncertainty and trial-and-error methods! By leveraging data collected from actual users, you can identify the pain points that contribute to lost sales. While their honest feedback may be challenging to digest, it provides critical insights that can drive improvement. These genuine users will thoroughly analyze your store, revealing moments of confusion, frustration, or disorientation that highlight significant obstacles in their shopping experience. After their session, we will provide you with the recorded footage, enabling you to fully understand their perspective. By pinpointing and addressing these challenges, you can refine the purchasing process, which in turn can enhance your conversion rates and boost profitability. Acting on this feedback not only elevates the user experience but also has the potential to make a remarkable difference in your overall financial success. Therefore, embracing customer insights is not just beneficial—it's essential for thriving in a competitive retail environment.
What is Affect Lab?
A consumer insights platform centered on technology, designed specifically for Insights teams, facilitates the mapping of insights across a range of media, digital platforms, and shopper engagements, which in turn helps in crafting emotionally impactful customer experiences while refining the customer journey to increase conversions and collect data related to emotions, attention, engagement, and visibility. Additionally, it acts as a resource for usability testing and analytics for UX teams, allowing them to measure user focus, interaction, and emotional responses as users navigate their experiences, while also enabling the evaluation of prototypes, mockups, websites, applications, and chatbots to identify vital UI elements that capture consumer interest, ultimately resulting in user experiences that are emotionally refined and boost conversion rates. Moreover, the platform harnesses Emotion Insights to develop enhanced customer experiences, employing Facial Coding APIs to evaluate emotional reactions at scale, including single and multi-face emotion recognition in everyday environments, along with recorded video emotion assessments. It also supports the testing of various stimuli across multiple formats and channels, such as videos, print ads, planograms, packaging designs, websites, mobile apps, and chatbots, ensuring an exhaustive analysis of emotional feedback. By employing this comprehensive method, brands can effectively establish a profound emotional connection with their audience, which is essential for nurturing loyalty and sustaining long-term engagement. This innovative approach not only captures vital consumer behavior insights but also drives strategic improvements in marketing and product development.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
$10 per test
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Conversion Crimes
Company Website
conversioncrimes.com
Company Facts
Organization Name
Affect Lab
Date Founded
2016
Company Location
India
Company Website
affectlab.io
Categories and Features
Usability Testing
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription
Categories and Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions
Usability Testing
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription