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What is Easyence?

Easyence stands out as the sole Customer Infrastructure focused on data-driven retail solutions. By joining the ranks of over 240 businesses utilizing the Easyence Customer Data Platform and its associated applications, you can enhance your customer interactions significantly. Easyence effectively gathers various customer events, such as product interactions and store visits, and integrates your current models with intelligent algorithms to boost your business performance. Furthermore, it provides a comprehensive suite of tools designed specifically for your marketing team. Discover the range of our SaaS offerings: * Easyence Data Platform: Seamlessly collect and consolidate customer events from all channels. * Easyence Audience App: Effortlessly create audiences, launch campaigns, and assess performance independently. * Easyence E-Merchandising App: Ensure the right product reaches the right customer at the optimal moment. * Easyence Attribution App: Integrate all customer touchpoints across diverse channels and platforms for a holistic view. * Easyence Insight App: Evaluate and analyze the value generated by omnichannel strategies to gain insights into consumer behavior and preferences. With Easyence, transforming your retail approach into a data-driven powerhouse becomes a reality.

What is CaliberMind?

CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform that helps enterprise marketers make data-driven decisions. We bring together siloed and fragmented marketing and sales engagement data into a single, reliable view of the buyer journey and help marketers answer the question of “what’s working in marketing” confidently.

Media

Media

Integrations Supported

SAP Store

Integrations Supported

Act-On
AdRoll
Adobe Marketo Engage
Clearbit
FullContact
Google Ads
Google Analytics
Google Drive
Google Sheets
HubSpot CRM
HubSpot Customer Platform
Microsoft Dynamics 365
Ortto
SAP Commerce Cloud
Salesforce
Salesforce Marketing Cloud Account Engagement
Segment
Zendesk
ZoomInfo

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Easyence

Date Founded

2011

Company Location

France

Company Website

www.easyence.com

Company Facts

Organization Name

CaliberMind

Date Founded

2016

Company Location

United States

Company Website

www.calibermind.com

Categories and Features

Dashboard

Not specified

Data Analysis

Not specified

Data Quality

Not specified

Data Visualization

Not specified

Marketing Attribution

Not specified

Categories and Features

Account Based Marketing

Analytics
Lead Scoring

Business Intelligence

Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Predictive Analytics
Strategic Planning

Lead Scoring

Not specified

Marketing Analytics

Channel Attribution
Customer Journey Mapping

Marketing Attribution

Attribution Modeling
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
ROI Tracking

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