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What is Evaluator?

An evaluator plays a crucial role in guiding decision-making by methodically assessing multiple options against a common set of standards. For example, when selecting a vendor’s offering, considerations such as features, costs, and availability are evaluated. Each choice is assigned a numerical score based on these established criteria, which simplifies the comparison process among the alternatives. The importance of each criterion can be customized through weighting, which influences its contribution to the overall evaluation score. This tool also promotes collaborative assessments, enabling various stakeholders to input their scores, resulting in a unified scorecard that captures the group's collective viewpoint. The results of this assessment can be presented in various formats and compiled into a detailed report for further analysis. Users also have the flexibility to set a scorecard baseline at any point for the sake of auditing. Moreover, they can create scorecard templates from existing evaluation criteria, streamlining the process of developing new scorecards that utilize the same standards for evaluating different options. Additionally, assigning appropriate weights to each criterion based on their significance in the decision-making process is vital for achieving fair and balanced evaluations. Ultimately, this systematic approach enhances the clarity and effectiveness of the decision-making process, enabling users to make well-informed choices.

What is Beckon?

Beckon, known as The Source of Truth for Marketingâ„¢, is an essential solution for data management, reporting, and analytics that global brands depend on for informed strategic decision-making. Designed specifically for marketers seeking to maximize their data's potential, Beckon allows users to pinpoint successful strategies, allocate resources wisely, boost ROI, and highlight marketing's impact on overall business performance. Users can uncover and disseminate critical insights through engaging storytelling dashboards, performance scorecards, and vibrant visualizations. The platform ensures automated data management, offers comprehensive performance visibility across multiple channels, provides omnichannel analytics, and features real-time dashboards and scorecards, along with key marketing KPIs. By promoting data-driven decisions that encourage growth, Beckon caters to the diverse needs of marketers, which cannot be met by simply checking off a box. The suite encompasses vital functionalities such as data aggregation, ETL processes, governance, taxonomy creation and normalization, alongside data cleansing and validation, analytics, visualization, reporting, scorecarding, collaboration, and strategic planning, rendering it an essential asset in the contemporary marketing environment. Ultimately, Beckon equips marketers to adeptly handle the intricacies of their data while achieving significant results, thus enabling them to foster a more proactive and insightful marketing approach. In doing so, it transforms how marketing teams engage with data, enhancing their overall effectiveness and alignment with business objectives.

Media

Media

Integrations Supported

AdRoll
Adobe Marketo Engage
Brightcove
Chartbeat
Constant Contact
Desktop.com
Eloqua
Facebook
Google Analytics
HubSpot Marketing Hub
Khoros
LinkedIn
Mailchimp
Metric Insights
Mixpanel
Salesforce
Salesforce Marketing Cloud Account Engagement
Webtrends
WordPress
X (Twitter)

Integrations Supported

AdRoll
Adobe Marketo Engage
Brightcove
Chartbeat
Constant Contact
Desktop.com
Eloqua
Facebook
Google Analytics
HubSpot Marketing Hub
Khoros
LinkedIn
Mailchimp
Metric Insights
Mixpanel
Salesforce
Salesforce Marketing Cloud Account Engagement
Webtrends
WordPress
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Midrig

Company Location

United Kingdom

Company Website

midrig.com/evaluator/

Company Facts

Organization Name

Beckon

Company Location

United States

Company Website

www.beckon.com

Categories and Features

Decision Support

Application Development
Budgeting & Forecasting
Data Analysis
Decision Tree Analysis
Monte Carlo Simulation
Performance Metrics
Rules-Based Workflow
Sensitivity Analysis
Thematic Mapping
Version Control

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Popular Alternatives

Popular Alternatives

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