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What is FirstHive?

FirstHive is a comprehensive platform designed for managing customer data, empowering brands and marketers to harness their first-party data effectively. This tool facilitates the creation of personalized marketing campaigns that enhance conversion rates. Are you feeling overwhelmed by the myriad of channels through which customers engage with your brand? With numerous options available, your inquiries about customer behavior can seem endless. FirstHive provides solutions to help you navigate this complexity and reduce confusion. The platform has collaborated with various global brands across diverse industries such as Retail, Digital, Manufacturing, Travel, Hospitality, and BFSI, significantly expanding its reach. Currently, we boast four times the number of identities in our database compared to before, ensuring that all agencies utilizing FirstHive can access vital data. Importantly, personally identifiable information (PII) is masked to prioritize and protect data privacy. As such, FirstHive not only streamlines data management but also reinforces trust with customers by safeguarding their information.

What is Blueshift?

Blueshift enables brands to connect with customers on an individual basis by transforming data and intelligence into simple, actionable insights that span all channels. Our comprehensive platform merges a customer data system, AI-driven decision-making, and a multi-channel marketing center, providing brands with the essential tools to create personalized and immediate experiences at every stage of the customer journey. By leveraging this integrated approach, brands can enhance engagement and foster deeper relationships with their audience.

Media

Media

Integrations Supported

Integrations Supported

AdRoll
Advantage
Attentive
Campaign Genius
Canopy
Criteo
Criteo Commerce Growth
Facebook
Google Ads
Google Analytics
Intercom
Lob
Mailgun
Puntt AI
Retention.com
Seekwell
SendGrid
Tealium Customer Data Hub
Zendesk
mParticle

API Availability

API Availability

Pricing Information

$49 per month
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

eMart Solutions

Date Founded

2009

Company Location

United States

Company Website

www.firsthive.com

Company Facts

Organization Name

Blueshift

Date Founded

2014

Company Location

United States

Company Website

blueshift.com

Categories and Features

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Template Management
WYSIWYG Email Editor

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

SMS Marketing

2-Way Messaging
Contact Management
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Reporting/Analytics
Scheduled Messaging
Shortcodes

Social Media Marketing

Analytics
Automated Publishing
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Categories and Features

AI Marketing

Not specified

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Predictive Analytics
Process/Workflow Automation

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

CRM

Email Marketing
Marketing Automation Integration
Segmentation
Social Media Integration

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Marketing

Not specified

Email Marketing

A/B Testing
CAN SPAM Compliance
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Personalization

Not specified

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Drip Campaigns
Dynamic Content
Segmentation
Social Marketing
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

SMS Marketing

2-Way Messaging
Mass Texting
Mobile Coupons
Reporting/Analytics
Scheduled Messaging
Shortcodes

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