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What is Foundry ABM?

Revolutionize your key accounts by implementing intent-driven account-based marketing (ABM) orchestration to strengthen and enhance your sales pipeline. Conventional account-based advertising frequently fails to produce leads, which leads to additional prospecting demands on sales teams and a heavy dependency on marketing to gauge success through metrics of reach and engagement. Approach potential customers with a well-rounded strategy that integrates display advertisements, email campaigns, LinkedIn outreach, website engagement, dedicated landing pages, chat features, and more. By adopting flexible, intent-focused ABM techniques, you can reduce expenses and sidestep lengthy commitments. Keep track of your accounts as they navigate the sales pipeline, effectively linking revenue back to your ABM efforts. Leverage intent data effortlessly to reach out to prospects confidently, tailored to their current stage in the buying journey. Develop and manage campaigns that activate account-based marketing across multiple platforms. Achieve accuracy in targeting buying groups through comprehensive account-based advertising, ensuring that your communication is customized to resonate with their specific requirements. Elevate the experiences of your buyers with unified messaging, aided by Foundry's tailored account-based website personalization, which ultimately strengthens relationships and boosts conversions. This iterative process is designed to better align marketing strategies with the overarching goals of the sales team, fostering a more seamless partnership between the two. Ultimately, the goal is to create a more integrated approach that not only meets but exceeds the expectations of your target audience.

What is Folloze?

Today's digital consumers have a strong desire for remarkable interactions. To capture their attention, it’s essential to provide experiences that are truly memorable and distinct. Within just thirty minutes, you can create captivating digital experiences for buyers. Our user-friendly no-code design tool streamlines the execution of various marketing strategies across the entire buyer journey. By leveraging your existing data, content, and messaging, you can customize and guide buyers along their unique paths, all while scaling your efforts effectively. Launch targeted marketing campaigns that allow your sales team to focus on the most pertinent accounts, supporting them in reaching their booking goals. Assess target accounts through a collective lens of engagement that includes all activated channels and interaction points. This enables you to gain a deeper understanding of both known and unknown buyers, recognizing their needs, challenges, and the current phase of their journey, which significantly boosts your marketing strategies' overall effectiveness. By adopting this all-encompassing methodology, not only do you enhance your comprehension of buyers, but you also cultivate more profound relationships with them, paving the way for long-term loyalty and success.

Media

Media

Integrations Supported

Adobe Marketo Engage
LinkedIn
Salesforce
Apollo
Bombora
G2
Google Ads
HubSpot CRM
HubSpot Customer Platform
Sugar Market

Integrations Supported

Adobe Marketo Engage
LinkedIn
Salesforce
Box
Eloqua
Gmail
Google Analytics
HubSpot Marketing Hub
Mailchimp
Microsoft Outlook
Salesforce Marketing Cloud Account Engagement
SlideShare
Yesware

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Online Training

Company Facts

Organization Name

Foundry

Company Location

United States

Company Website

foundryco.com/our-solutions/software/

Company Facts

Organization Name

Folloze

Date Founded

2012

Company Location

United States

Company Website

www.folloze.com

Categories and Features

Categories and Features

Channel Marketing

Not specified

Collaboration

Brainstorming
Calendar Management
Content Management
Document Management
Project Management
Real Time Editing
Video Conferencing

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Conversion Tracking
Distribution Management
Video Management

Digital Sales Room

Not specified

Inside Sales

Campaign Management
Dashboard
Lead Capture
Lead Scoring
Performance Management

Sales Enablement

Collaboration
Goals / Quota Management
Lead Management
Performance Management

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