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What is Foundry ABM?

Revolutionize your key accounts by implementing intent-driven account-based marketing (ABM) orchestration to strengthen and enhance your sales pipeline. Conventional account-based advertising frequently fails to produce leads, which leads to additional prospecting demands on sales teams and a heavy dependency on marketing to gauge success through metrics of reach and engagement. Approach potential customers with a well-rounded strategy that integrates display advertisements, email campaigns, LinkedIn outreach, website engagement, dedicated landing pages, chat features, and more. By adopting flexible, intent-focused ABM techniques, you can reduce expenses and sidestep lengthy commitments. Keep track of your accounts as they navigate the sales pipeline, effectively linking revenue back to your ABM efforts. Leverage intent data effortlessly to reach out to prospects confidently, tailored to their current stage in the buying journey. Develop and manage campaigns that activate account-based marketing across multiple platforms. Achieve accuracy in targeting buying groups through comprehensive account-based advertising, ensuring that your communication is customized to resonate with their specific requirements. Elevate the experiences of your buyers with unified messaging, aided by Foundry's tailored account-based website personalization, which ultimately strengthens relationships and boosts conversions. This iterative process is designed to better align marketing strategies with the overarching goals of the sales team, fostering a more seamless partnership between the two. Ultimately, the goal is to create a more integrated approach that not only meets but exceeds the expectations of your target audience.

What is Folloze?

Today's digital consumers have a strong desire for remarkable interactions. To capture their attention, it’s essential to provide experiences that are truly memorable and distinct. Within just thirty minutes, you can create captivating digital experiences for buyers. Our user-friendly no-code design tool streamlines the execution of various marketing strategies across the entire buyer journey. By leveraging your existing data, content, and messaging, you can customize and guide buyers along their unique paths, all while scaling your efforts effectively. Launch targeted marketing campaigns that allow your sales team to focus on the most pertinent accounts, supporting them in reaching their booking goals. Assess target accounts through a collective lens of engagement that includes all activated channels and interaction points. This enables you to gain a deeper understanding of both known and unknown buyers, recognizing their needs, challenges, and the current phase of their journey, which significantly boosts your marketing strategies' overall effectiveness. By adopting this all-encompassing methodology, not only do you enhance your comprehension of buyers, but you also cultivate more profound relationships with them, paving the way for long-term loyalty and success.

Media

Media

Integrations Supported

Adobe Marketo Engage
LinkedIn
Salesforce
Apollo
Bombora
Box
Eloqua
G2
Gmail
Google Ads
Google Analytics
HubSpot CRM
HubSpot Marketing Hub
Mailchimp
Microsoft Outlook
Salesforce Marketing Cloud Account Engagement
Salesloft
SlideShare
Sugar Market
Yesware

Integrations Supported

Adobe Marketo Engage
LinkedIn
Salesforce
Apollo
Bombora
Box
Eloqua
G2
Gmail
Google Ads
Google Analytics
HubSpot CRM
HubSpot Marketing Hub
Mailchimp
Microsoft Outlook
Salesforce Marketing Cloud Account Engagement
Salesloft
SlideShare
Sugar Market
Yesware

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Foundry

Company Location

United States

Company Website

foundryco.com/our-solutions/software/

Company Facts

Organization Name

Folloze

Date Founded

2012

Company Location

United States

Company Website

www.folloze.com

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Collaboration

Brainstorming
Calendar Management
Chat / Messaging
Contact Management
Content Management
Document Management
Project Management
Real Time Editing
Task Management
Version Control
Video Conferencing

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Inside Sales

Auto-Dialing
Call List Management
Call Recording
Campaign Management
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

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