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What is Funnel?

Funnel is a software solution designed for marketers that automates the collection of marketing data and reporting. It enables users to gather advertising data from various sources and correlate it with conversion metrics. This functionality facilitates a more precise analysis of online marketing expenditures and the calculation of return on investment. Furthermore, Funnel boasts compatibility with more than 300 advertising and marketing platforms, making it a versatile tool for data-driven decision-making. By streamlining the data collection process, Funnel empowers marketers to focus on strategic initiatives rather than manual data entry.

What is ClickMagick?

Tracking clicks and attributing conversions is often one of the most intricate and tedious tasks in the realm of online business management, but executing this process accurately is crucial. Relying exclusively on data from your advertising networks, affiliate programs, email marketing platforms, shopping carts, customer relationship management tools, or any other marketing software is inadequate, as each often lacks the holistic information necessary for generating precise and actionable marketing insights. Furthermore, numerous platforms may overstate their impact on your overall success. This is precisely where ClickMagick steps in as your trustworthy "Single Source of Truth," offering a unified platform that allows you to access all essential marketing metrics and your true results with a high level of accuracy. More than just a "link tracker," ClickMagick empowers you to easily oversee and refine even the most intricate sales funnels. For example, ClickMagick Campaigns represents our state-of-the-art tracking solution that utilizes industry-standard UTMs in conjunction with “first party” cookies to thoroughly track your entire sales funnel, ensuring that you can make data-driven decisions grounded in reliable information. This functionality not only allows businesses to optimize their strategies but also leads to improved performance and enhanced revenue growth, creating a more efficient and profitable online presence. By leveraging this powerful tool, companies can navigate the complexities of digital marketing with greater ease and confidence.

Media

Media

Integrations Supported

AdRoll
Google Analytics
INCRMNTAL
Indent
Morphic
Pepperjam
Sizmek Ad Suite
Tableau
X Ads (Twitter Ads)

Integrations Supported

Axis LMS
Facebook
Google Cloud Platform
Instagram
LinkedIn
Microsoft 365
Nekton.ai
PayPal
WordPress
YouTube

API Availability

API Availability

Pricing Information

$199.00/month
Standard - $299 per month
Business- $449 per month
Professional- $699 per month
Enterprise- custom
Free Version
Free Trial Offered?

Pricing Information

$37 per month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Funnel

Date Founded

2015

Company Location

Sweden

Company Website

funnel.io

Company Facts

Organization Name

ClickMagick

Date Founded

2014

Company Location

United States

Company Website

www.clickmagick.com

Categories and Features

Business Intelligence

Ad Hoc Reports
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Predictive Analytics
Profitability Analysis
Trend / Problem Indicators
Visual Analytics

Data Management

Not specified

Digital Analytics

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Not specified

User Research

Not specified

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Referral Source Tracking
Time on Site Tracking

Categories and Features

Marketing Attribution

Not specified

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