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What is IBM Cognos Analytics?

Cognos Analytics with Watson elevates business intelligence by integrating AI capabilities that deliver a comprehensive and reliable overview of your organization. This powerful software can not only project future trends and predict potential outcomes but also provide explanations for these predictions. Its integrated AI accelerates data blending processes and identifies optimal tables for your analytical models. By leveraging AI, you can discover hidden patterns and influential factors while receiving real-time insights. The tool empowers users to generate compelling visualizations that narrate their data effectively, with the added convenience of sharing these insights through platforms like email or Slack. By combining advanced analytics with data science, new avenues for growth can be explored. The self-service analytics feature is both governed and secure, ensuring protection against data misuse while adapting to various user needs. This versatile solution can be deployed in numerous environments—whether on-premises, in the cloud, on IBM Cloud Pak® for Data, or through a hybrid approach—making it suitable for diverse operational contexts. Additionally, it fosters collaboration across teams, enhancing decision-making processes.

What is Datastory?

Datastory represents a cutting-edge analytics and reporting platform driven by AI, seamlessly integrating tools such as GA4, Google Ads, Shopify, Search Console, Facebook Ads, Instagram, and TikTok. Utilizing the power of GPT-4, it converts intricate data sets into clear and actionable daily insights. The platform performs autonomous evaluations of performance metrics, detecting trends and anomalies, and delivers summaries and alerts in plain language through various channels like WhatsApp, Slack, email, and the web. This functionality empowers teams to swiftly comprehend what has shifted, grasp the underlying reasons for those changes, and outline the necessary next steps, eliminating the need for cumbersome dashboard creation or manual report generation. By doing so, Datastory not only streamlines the data interpretation process but also ensures that insights are readily available and actionable for all stakeholders involved, thus fostering a more data-driven decision-making culture. This innovative approach ultimately enhances team efficiency and effectiveness in responding to dynamic market conditions.

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Media

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Integrations Supported

Amazon Redshift
BI Hub
Cloudera
DataTrust
DeltaMaster
Desktop.com
ElectroNeek
GreenCommerce
IBM Db2
IBM DevOps Deploy
IBM Netezza Performance Server
Integrify
Key Survey
Known Factors
MariaDB
QuerySurge
ShareControl Contract
Timbr.ai

Integrations Supported

Google Ads
Instagram Ads

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

39

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

IBM

Date Founded

1911

Company Location

United States

Company Website

www.ibm.com/products/cognos-analytics/var/

Company Facts

Organization Name

Datastory

Date Founded

2025

Company Location

India

Company Website

datastory.sh/

Categories and Features

AI Data Analytics

Not specified

Big Data

Not specified

Business Intelligence

Ad Hoc Reports
Benchmarking
Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Trend / Problem Indicators
Visual Analytics

Dashboard

Not specified

Data Analysis

Not specified

Data Cleansing

Not specified

Data Discovery

Not specified

Data Engineering

Not specified

Data Modeling

Not specified

Data Preparation

Not specified

Data Visualization

Not specified

Insight Engines

Not specified

Marketing Analytics

Not specified

Reporting

Customizable Dashboard
Forecasting
Report Export

Sales Analytics

Not specified

Categories and Features

AI Data Analytics

Not specified

Marketing Analytics

Not specified

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