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What is IO Technologies?

To build a committed and engaged audience that boosts both organic traffic and content revenue, begin by compiling reports on the highest-performing articles from the last quarter while identifying a specific audience segment to target. It is crucial that your analysis relies on comprehensive data, as using incomplete samples may skew the accuracy of your SEO traffic analysis. Afterward, identify the articles that have the lowest recirculation rates among your top-ranking search results. Employ readability funnels to strategically place your content recommendation blocks just before the point where many readers typically lose interest. You might also consider testing various types of recommended content or creating a follow-up article to enhance recirculation rates further. After making these adjustments, keep a close eye on the performance of these articles to assess how effective the changes have been. By applying these successful methods to more of your content, you can significantly improve session engagement, reduce bounce rates, and encourage increased visit frequency. Focus on analyzing reader behavior to effectively lower bounce rates and increase time spent on your site. With the ability to access extensive historical data, you can continuously refine your content recommendations with the most engaging articles, ensuring a cycle of increased user engagement and growth. This continuous evaluation will yield valuable insights that can guide your future content strategies, fostering an ongoing cycle of improvement. Ultimately, the insights gained will allow you to anticipate audience preferences and tailor your content more effectively.

What is GetSocial?

Neglecting to track dark social sharing means you could be missing out on a remarkable 78% of all social media shares. Our Dark Social Analytics provides you with thorough insights into how your audience shares content across different devices and within the Dark Social landscape, empowering you to make strategic decisions that boost your return on investment. Furthermore, our automation tool eliminates the uncertainty of content distribution by identifying the best times and social networks for your posts, ensuring you maximize engagement and increase traffic effectively. Say farewell to random scheduling and adopt strategies grounded in reliable data. You will also receive timely updates and monitoring of when your content starts to go viral through our unique Virality Score and Alerts. In addition, our platform helps you fully understand and accurately attribute social traffic stemming from private channels such as WhatsApp and email. By leveraging Dark Social Analytics, you can showcase a higher return on your content investments while uncovering valuable trends through in-depth performance statistics that reveal your audience's sharing patterns and the resulting traffic dynamics. This comprehensive understanding is crucial not just for refining your marketing strategies but also for building stronger connections with your audience, ultimately leading to sustained growth and engagement.

Media

Media

Integrations Supported

Shopify
WordPress

Integrations Supported

Shopify
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

$370 per month
Free Trial Offered?
Free Version

Pricing Information

$39 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

IO Technologies

Date Founded

2015

Company Location

Ukraine

Company Website

iotechnologies.com

Company Facts

Organization Name

GetSocial

Date Founded

2013

Company Location

Portugal

Company Website

www.getsocial.io

Categories and Features

Dashboard

Annotations
Data Source Integrations
Functions / Calculations
Interactive
KPIs
OLAP
Private Dashboards
Public Dashboards
Scorecards
Themes
Visual Analytics
Widgets

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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