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What is IndiVideo?

BlueRush's IndiVideoâ„¢ produces tailored, interactive videos that captivate and inform customers during their entire experience. This innovative tool is crafted for Sales, Marketing, and Communications teams, enabling them to effortlessly generate and share customized videos on a large scale, offering both full-service and self-service options to meet diverse needs. With IndiVideoâ„¢, teams can enhance their storytelling and drive better engagement with their audience.

What is IDVx?

IDVx is an innovative offering from Infillion that provides a scalable and measurable premium interactive video experience, incorporating shoppable ads across multiple platforms, including CTV, desktop, and mobile. This cutting-edge solution allows advertisers to seamlessly combine high-impact creative visuals with efficient programmatic scaling without compromise. Drawing on Infillion’s exceptional interactive creative expertise and TrueX's 12+ years of proven performance, which boasts remarkable metrics in areas such as attention, brand lift, and conversion rates, IDVx establishes a new standard for video engagement within the industry. Tailored for digital and video marketers who concentrate on crucial performance metrics throughout the entire purchasing journey, IDVx significantly amplifies campaigns to enhance brand perception and purchasing intent, achieving notable statistics like a 2% interaction rate and exceeding 90% video completion benchmarks along with advantageous CPA figures. Furthermore, this revolutionary solution is poised to transform the ways advertisers connect with consumers through interactive video content, thereby fostering deeper engagement and driving superior results in marketing campaigns. Ultimately, IDVx stands at the forefront of a new era in advertising, ensuring that brands can effectively reach and resonate with their target audiences.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Marketing Hub
HubSpot Sales Hub
LinkedIn

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

BlueRush

Date Founded

2004

Company Location

Canada

Company Website

bluerush.com/individeo

Company Facts

Organization Name

Infillion

Date Founded

2008

Company Location

United States

Company Website

infillion.com/media/idvx/

Categories and Features

Interactive Video

Not specified

Personalization

Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Experience Management
Website Personalization

Personalized Video

Not specified

Video Email

Not specified

Categories and Features

Interactive Video

Not specified

Video Advertising

Not specified

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