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What is Instapage?

Instapage stands out as the leading platform for creating sophisticated landing pages, enabling digital marketers to craft conversion-driven pages within minutes. Offering an extensive selection of templates, integrated optimization tools, and a highly acclaimed user interface, Instapage simplifies the process of designing, launching, and enhancing landing pages focused on conversions, all without the need for a developer's assistance. This innovative solution not only streamlines workflows but also allows users to efficiently manage multiple campaigns simultaneously.

What is Gypsum AI?

Gypsum AI is a cutting-edge platform that simplifies landing page creation and optimization by harnessing the power of artificial intelligence. With a focus on personalization, Gypsum AI allows businesses to instantly generate high-converting landing pages tailored to specific audiences, based on variables like account, role, industry, and user intent. Through a simple natural language prompt, the AI generates and edits landing pages without requiring any coding or design expertise. Gypsum AI goes beyond just page creation by automating continuous testing, including A/B testing and multi-armed bandit tests, to automatically optimize performance. Additionally, the platform supports personalized lead capture forms, adjusting questions based on the visitor’s role or stage in the funnel, which increases lead quality and form completion rates. By integrating with CMS, CRM, and marketing automation tools, Gypsum AI enhances every part of the conversion funnel, driving more efficient and profitable marketing campaigns. Businesses can now create personalized experiences at scale, seeing measurable results in just minutes.

Media

Media

No images available

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
AccessOwl
Aritic Desk
Contact Cloud
Convert Experiences
Evidence
Growth Channel AI
HubSpot Marketing Hub
Kit
KonnectzIT
LeadsBridge
LiveChat
Lofty
Parsey
PayPal
Popupsmart
User.com
Wheelio
Zoho CRM

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
AccessOwl
Aritic Desk
Contact Cloud
Convert Experiences
Evidence
Growth Channel AI
HubSpot Marketing Hub
Kit
KonnectzIT
LeadsBridge
LiveChat
Lofty
Parsey
PayPal
Popupsmart
User.com
Wheelio
Zoho CRM

API Availability

Has API

API Availability

Has API

Pricing Information

$149.00/month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Instapage

Date Founded

2012

Company Location

United States

Company Website

www.instapage.com

Company Facts

Organization Name

Gypsum AI

Date Founded

2025

Company Location

United States

Company Website

www.gypsum.ai/

Categories and Features

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Website Builder

Auto Update
Content Import / Export
Drag & Drop
Invoices
Landing Pages / Web Forms
Newsletter Management
Online Booking
Online Store Builder
Pre-built Templates
Real Time Editing
SEO
Survey Builder
White Label

Categories and Features

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Website Builder

Auto Update
Content Import / Export
Drag & Drop
Invoices
Landing Pages / Web Forms
Newsletter Management
Online Booking
Online Store Builder
Pre-built Templates
Real Time Editing
SEO
Survey Builder
White Label

Popular Alternatives

Popular Alternatives