Kochava Reviews & Ratings

Kochava

4.5 out of 5 stars
Klaviyo Reviews & Ratings

Klaviyo

4.5 out of 5 stars

Ratings and Reviews 4 Ratings

Total 4.5 out of 5 stars
ease 4.5 out of 5 stars
features 4 out of 5 stars
design 4 out of 5 stars
support 4.5 out of 5 stars

Ratings and Reviews 8 Ratings

Total 4.5 out of 5 stars
ease 4.5 out of 5 stars
features 5 out of 5 stars
design 5 out of 5 stars
support 5 out of 5 stars

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What is Kochava?

Established in 2011 as a pioneer among mobile measurement partners (MMPs), Kochava now enables marketers to measure what matters across all devices, channels, and platforms. Leverage advanced multi-touch attribution, next-gen marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and privacy preserving. Gain insights into which cross-channel strategies effectively enhance customer acquisition and retention. The platform boasts essential features such as comprehensive app attribution and analytics, cost data aggregation, deep linking, marketing data management, ETL support, ad fraud detection & prevention, and a professional consulting services team. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile, connected TVs, web, gaming platforms, and other connected devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.

What is Klaviyo?

Klaviyo enables companies to forge more intelligent digital connections by converting customer data into valuable and impactful interactions. It simplifies engagement for B2C brands across various channels, including email, SMS, web interactions, and customer reviews, ensuring they can reach customers at every point of interaction. With the endorsement of over 157,000 businesses, Klaviyo accelerates revenue growth in a more effective manner. The platform boasts over 350 integrations that facilitate quick onboarding for marketers. Key functionalities include predictive analytics, AI-driven automation, customizable templates, A/B testing, and user-friendly segmentation and email workflows, all designed to help marketers deliver the right message to the right audience at the optimal time. Additionally, Klaviyo provides seamless integration with payment processing and point of sale (POS) systems, including popular platforms such as Magento, Shopify, and WooCommerce, enhancing its utility for a diverse range of businesses. This comprehensive approach allows brands to not only communicate effectively but also to optimize their overall customer experience.

Media

Media

Integrations Supported

Facebook
Rivery
Sourcetable
Google Play

Integrations Supported

Facebook
Rivery
Sourcetable
Acquia CDP
AfterShip
Campaign Genius
CorralData
Fydelia
Lootly
Loox
Matia
ReferralCandy
Retention.com
Sublytics
SyncApps
Unstack
Voyantis
Workers by Delos
Wufoo

API Availability

Has API

API Availability

Has API

Pricing Information

FREE
Free App Analytics is a 100% FREE, no-cost plan available for accounts measuring 10K attributed conversion per month or less.

Paid plans start at $500/mo with pricing options based on monthly attributed conversion volume or monthly active users (MAU).
Free Version
Free Trial Offered?

Pricing Information

$0/month
The free tier includes email support for the first 60 days. You can create an account, import and sync your data, customize templates and emails, and use many of Klaviyo’s feature for free. You can send 500 emails maximum to up to 250 active profiles. You also get 150 SMS credits. You’ll be prompted to upgrade once you exceed that limit.

Access the full Klaviyo platform plus exclusive AI-powered features and 24/7 support for as little as $20/month.
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Kochava

Date Founded

2011

Company Location

United States

Company Website

www.kochava.com

Company Facts

Organization Name

Klaviyo

Date Founded

2012

Company Location

United States

Company Website

www.klaviyo.com

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Multivariate Testing
Split Testing

Ad Fraud Detection

Not specified

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Risk Assessment

Consent Management Platforms

CCPA Compliance
GDPR Compliance

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Analysis

Data Visualization
High Volume Processing
Predictive Analytics
Statistical Modeling

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Security

GDPR Compliance

Consent Management

Identity Resolution

Not specified

Link Management Tools

Campaign Management
Channel Attribution
Link Analytics
Partner Management
Retargeting
URL Shortener

Marketing

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Segmentation
Website Visitor Tracking

Marketing Planning

Media Planning
Predictive Analytics
Spend Management

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Email Marketing
Engagement Monitoring
Location-Based Marketing
Push Notifications
Text Messaging

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Geo Targeting
Mobile Notifications
Notification Scheduling

Social Media Marketing

Conversion Tracking
Customer Targeting

Subscription Management

Revenue Recognition
Revenue Recovery Tools
Self Service Portal
Usage Tracking/Analytics

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Pageview Tracking
Referral Source Tracking
User Interaction Tracking

Categories and Features

Bulk SMS

Not specified

Campaign Management

Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

Customer Data Platforms (CDP)

Behavioral Analytics
Customer Segmentation
Data Integration
Personalization
Predictive Modeling

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Newsletter

Not specified

Email Personalization

Not specified

Email Template Design

A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Potential Issue Identification
Premade Templates
Proofing
Reporting / Analytics
Text Editor
Theme Editor

Lead Scoring

Not specified

Marketing

Not specified

Marketing Attribution

Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Sales Intelligence
Segmentation
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Coupons
Email Marketing
Location-Based Marketing
Push Notifications
Text Messaging

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation

SMS Marketing

2-Way Messaging
Artificial Intelligence
MMS
Message Personalization
Mobile Coupons
Mobile Keywords
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

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