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What is Limelight?

Limelight provides an all-encompassing solution for experiential marketing, adeptly addressing the challenges associated with event management. Our integrated platform includes everything from participant registrations and lead generation to effective communication and in-depth reporting, allowing you to create impactful, data-driven experiences. Streamline the entirety of your experiential marketing process, starting from initial sign-ups to engagement after the event, all through one cohesive platform. Manage attendee registrations with ease, significantly improving the overall experience with a smooth and efficient process. Convert any event into a personalized consumer journey by utilizing automated follow-up messages that enhance engagement. Automatically capture and evaluate leads, removing the necessity for manual efforts while facilitating immediate tailored follow-ups. With our real-time reporting features, you can track essential metrics, empowering you to make informed strategic decisions for your events. Additionally, our platform enables you to assess the effectiveness of your experiential marketing campaigns, ensuring that you can consistently refine and enhance your strategies. Ultimately, by using Limelight, you can elevate your marketing efforts to create memorable experiences that resonate with your audience.

What is Captello?

Captello's Lead Capture and Engagement Software empowers event and marketing professionals to have complete oversight of their interactions with potential customers. It effectively collects, qualifies, distributes, and tracks leads generated at trade shows. With Captello's Universal Lead Capture App, your team benefits from a seamless and high-quality lead capture experience across all events. The platform enables you to swiftly create and modify custom forms, integrates effortlessly with leading CRM and marketing automation systems, and offers around-the-clock customer support. Enhance your outreach efforts by utilizing a wide array of customizable activations designed to engage attendees more deeply, spark fresh conversations, and deliver enriching educational experiences. Motivate audience participation through leaderboards and team challenges, with the added incentive of instant e-gift cards available through the Rewards Center. In addition, Captello's Lead Capture and Engagement Solutions can be accessed from anywhere, allowing for seamless connectivity to any CRM or marketing automation platform while providing immediate access to lead data. This flexibility ensures that marketing professionals can efficiently manage their leads no matter where they are located.

Media

Media

Integrations Supported

Eloqua
HubSpot CRM
Marketo
Salesforce
DealerSocket
Domo
Google Analytics
HubSpot Customer Platform
Jifflenow
Mailchimp
Microsoft Dynamics 365
Pipedrive
Salesforce Marketing Cloud Account Engagement
Tableau
Ticketmaster
WordPress

Integrations Supported

Eloqua
HubSpot CRM
Marketo
Salesforce
DealerSocket
Domo
Google Analytics
HubSpot Customer Platform
Jifflenow
Mailchimp
Microsoft Dynamics 365
Pipedrive
Salesforce Marketing Cloud Account Engagement
Tableau
Ticketmaster
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$500 unlimited users
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Limelight

Date Founded

2014

Company Location

Canada

Company Website

www.limelightplatform.com

Company Facts

Organization Name

Captello

Date Founded

2019

Company Location

United States

Company Website

captello.com

Categories and Features

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Categories and Features

Event Management

Attendee Management
Badge Management
Conferences / Conventions
Exhibit / Vendor Management
Gamification
Room Block Management
Social Media Promotion
Sponsorship Management
Surveys & Feedback
Ticketing
Volunteer Management
Weddings / Parties

Event Marketing

Audience Segmentation
Campaign Management
Email Marketing
Event Calendar
Landing Pages / Web Forms
Location-Based Marketing
Reporting/Analytics
Social Media Promotion
Surveys & Feedback
Website Management

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

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