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What is Link Retail?

We have successfully created a cutting-edge software solution powered by AI that significantly improves the efficiency of grocery product ordering systems. Our innovative platform provides detailed analysis of foot traffic, utilizing advanced AI functionalities like staff exclusion and real-time monitoring of occupancy levels. Additionally, we are at the forefront of shopper flow analytics within the retail industry. By harnessing Point of Sales (POS) data, our AI-driven insights generate a variety of actionable strategies aimed at optimizing retail spaces, including adjustments to floor layouts, shelf configurations, and sales techniques. We work closely with leading retailers and brand proprietors across the global retail landscape. Operating in more than 25 countries, we participate in numerous optimization projects and processes. Our comprehensive services encompass retail foot traffic counting, shopper flow evaluations, sales analytics, shelf optimization, and waste management, all while processing several terabytes of video and POS data every second via our AI analytics. This exceptional capability in data processing allows us to deliver unmatched insights specifically designed to enhance retail performance, ultimately transforming the way retailers engage with their customers and manage their inventory. As we continue to evolve, our focus remains on leveraging technology to further drive efficiency and improve customer experiences in retail environments.

What is Ipsos Retail Performance?

Solutions for counting customers are fundamental to our retail technology portfolio, significantly contributing to the optimization of store operations. These systems go beyond simply tallying the number of visitors; the data they provide empowers retailers to make strategic and operational decisions that impact various areas, including staff allocation, monitoring of market trends, and maximizing the use of retail space. By employing sophisticated sensors and software, businesses can identify times of high traffic, strategically deploy employees to meet demand, and assess the effectiveness of particular displays or product lines. Additionally, with real-time access to foot traffic information and analytical tools, retailers can evaluate the success of their store layouts and marketing strategies, analyzing factors such as customer dwell time, engagement levels, and conversion rates. Our people counting solutions maintain an impressive accuracy rate of at least 95%, allowing businesses to scrutinize foot traffic patterns on an hourly basis, which not only uncovers current consumer behaviors but also aids in forecasting future buying trends. This in-depth insight into customer movement is invaluable, as it can markedly refine operational strategies and bolster overall sales results, ultimately leading to enhanced customer satisfaction and loyalty.

Media

Media

Integrations Supported

Axle

Integrations Supported

KnowledgeHound
Socialgist
TrendSpottr

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Not specified

Company Facts

Organization Name

Link Retail

Date Founded

1994

Company Location

Norway

Company Website

linkretail.com

Company Facts

Organization Name

Ipsos

Date Founded

1975

Company Location

France

Company Website

www.ipsos-retailperformance.com/en/

Categories and Features

Foot Traffic Data

Not specified

People Counting

Not specified

Queue Management

Not specified

Retail Analytics

Not specified

Space Management

Not specified

Categories and Features

Foot Traffic Data

Not specified

Market Research

Data Management
Email / Online
Panel Management
Survey Management

People Counting

Not specified

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