Looker Reviews & Ratings

Looker

4.8 out of 5 stars

Ratings and Reviews 20 Ratings

Total 5 out of 5 stars
ease 4.5 out of 5 stars
features 4.5 out of 5 stars
design 4.5 out of 5 stars
support 4.5 out of 5 stars

Ratings and Reviews 0 Ratings

Total 0 out of 5 stars
ease 0 out of 5 stars
features 0 out of 5 stars
design 0 out of 5 stars
support 0 out of 5 stars

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What is Looker?

Looker revolutionizes business intelligence (BI) by introducing a novel data discovery solution that modernizes the BI landscape in three key ways. First, it utilizes a streamlined web-based architecture that depends entirely on in-database processing, allowing clients to manage extensive datasets and uncover the final value in today's fast-paced analytic environments. Second, it offers an adaptable development setting that enables data experts to shape data models and create tailored user experiences that suit the unique needs of each organization, thereby transforming data during the output phase instead of the input phase. Moreover, Looker provides a self-service data exploration experience that mirrors the intuitive nature of the web, giving business users the ability to delve into and analyze massive datasets directly within their browser interface. Consequently, customers of Looker benefit from the robust capabilities of traditional BI while experiencing the swift efficiency reminiscent of web technologies. This blend of speed and functionality empowers users to make data-driven decisions with unprecedented agility.

What is Adobe Customer Journey Analytics?

Adobe Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights. With powerful, flexible data frameworks, businesses can ingest, process, and unify all types of customer data — online and offline — enabling sophisticated analytics that reveal insights in seconds. By linking IDs from multiple channels and devices into a single unified profile, Customer Journey Analytics enables unlimited analysis of any data point across diverse channels without the need for SQL coding. Report-time processing delivers cross-channel insights within seconds, empowering teams to make informed decisions in the moment rather than waiting weeks for static reports. A patented data governance framework provides governance capabilities that protect customer data — including data labeling, consent management, and role-based permissions — ensuring AI-driven insights don't expose sensitive customer information and helping marketing data remain compliant as privacy policies evolve. Transparency into the algorithms used to process and model data supports marketing compliance by giving teams confidence in AI-driven outputs. Teams can then support compliant personalization and engagement strategies by activating insights directly in Adobe Real-Time CDP and Journey Optimizer. Generative AI and machine learning tools streamline analysis across billions of data points, automating segmentation, attribution, and propensity modeling to accelerate insight discovery. The Data Insights Agent enables teams to ask questions in natural language and receive instant visualizations and insights — without SQL or IT queues — making sophisticated customer analysis accessible across the entire organization.

Media

Media

Integrations Supported

Axis LMS
Azquo
CData Connect AI
CareLogic
Data Virtuality
GeoSpock
Harbr
Haystack
Lyftrondata
Lytics
Merciv
Motileo
Peaka
QlikMaps
Secoda
SecuPi
Timbr.ai
sensedata

API Availability

Has API

API Availability

Has API

Pricing Information

Looker (Google Cloud core) offer three platform editions:

Standard: A Looker (Google Cloud core) product for small organizations or teams with fewer than 50 users that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 1,000 query-based API calls per month, and up to 1,000 administrative API calls per month.

Enterprise: A Looker (Google Cloud core) product with enhanced security features for a wide variety of internal BI and analytics use cases that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 100,000 query-based API calls per month, and up to 10,000 administrative API calls per month.

Embed: A Looker (Google Cloud core) product for deploying and maintaining external analytics and custom applications at scale that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 500,000 query-based API calls per month, and up to 100,000 administrative API calls per month.
Free Trial Offered?

Pricing Information

Please contact Adobe directly for pricing information.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

cloud.google.com/looker/

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html

Categories and Features

AI Data Analytics

Not specified

Big Data

Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
High Volume Processing
No-Code Sandbox
Templates

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Business Performance Management

Ad Hoc Reports
Ad hoc Analysis
Budgeting & Forecasting
Dashboard
Key Performance Indicators
Quantitative Analysis

Dashboard

Annotations
Data Source Integrations
Functions / Calculations
Interactive
KPIs
OLAP
Private Dashboards
Public Dashboards
Scorecards
Themes
Visual Analytics
Widgets

Data Analysis

Data Visualization
Predictive Analytics
Statistical Modeling
Text Analytics

Data Collaboration

Not specified

Data Engineering

Not specified

Data Modeling

Not specified

Data Visualization

Analytics
Content Management
Dashboard Creation
Filtered Views
Visual Discovery

Digital Analytics

Not specified

Embedded Analytics

Ad hoc Query
Application Development
Benchmarking
Dashboard
Interactive Reports
Mobile Reporting
Multi-User Collaboration
Self Service Analytics
Streaming Analytics
Visual Workflow Management

Marketing Analytics

Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Reporting

Customizable Dashboard
Drag & Drop
Drill Down
Financial Reports
Forecasting
Marketing Reports
Report Export
Sales Reports
Scheduled / Automated Reports

Sales Analytics

Dashboards
Forecasting Analytics
Predictive Forecasting
Predictive Lead Scoring
Sales Intelligence Reporting

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Data Import / Export
Predictive Analytics

Digital Analytics

Not specified

Marketing Analytics

Not specified

Web Analytics

Not specified

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