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What is LoyaltyLion?

LoyaltyLion is a customer loyalty platform built for ecommerce brands, enabling them to design, manage, and optimize rewards programs that drive repeat purchases and long-term customer engagement. Purpose-built for direct-to-consumer brands on Shopify, Shopify Plus, and Shopify POS, it serves sectors including apparel, beauty, health and wellness, and consumer goods. LoyaltyLion provides a fully customizable loyalty platform. Customers earn points through purchases, product reviews, referrals, social media interactions, and custom API-triggered behaviors, then redeem them for vouchers, gift cards, free products, shipping upgrades, or custom rewards. Rather than relying on pop-up widgets, the loyalty experience is fully embedded within the storefront, with points balances visible on product pages and rewards redeemable directly at checkout. The platform supports multi-level VIP tiers, enabling brands to reward their most valuable customers with escalating perks including free shipping, percentage discounts, and early access to sales and product launches. Its referral tools let brands turn existing customers into an acquisition channel through shareable links with built-in fraud protection. LoyaltyLion's analytics suite includes real-time dashboards tracking loyalty-attributed revenue and repeat purchase rates, CLV reporting, and automated segmentation tools that help brands target their marketing more precisely. Shopify POS integration extends loyalty into physical retail, keeping earning and redemption consistent across online and in-store channels. The platform also connects with 50+ third-party tools spanning email marketing, helpdesk, and workflow automation. Built-in AI surfaces recommendations on promotion timing, reward combinations, and campaign segmentation, while AI-assisted translation supports localization across 130+ languages. Trusted by 10,000+ brands over 12 years and recognized as G2's top mid-market loyalty solution from 2024 to 2026.

What is CandyBar?

CandyBar is an effective tool for cultivating a dedicated group of customers who will return time and again. Setting it up is quick and easy, taking under three minutes. The device offers flexible placement options; it can be set on the counter, tucked away underneath, or even carried in your pocket for convenience. You also have the freedom to load the customer check-in webpage on any internet-enabled tablet with a browser that you have in your store. Customers can earn rewards for each dollar they spend or for every purchase they make. Furthermore, these loyalty rewards can be redeemed at up to three different tiers, enhancing the incentive for customers to engage with your business. With CandyBar, you not only streamline the loyalty process but also create a more rewarding shopping experience for your clientele.

Media

Media

Integrations Supported

Attentive
Bazaarvoice
Bloomreach
Fresh Relevance
Glew
Gorgias
HubSpot Marketing Hub
LimeSpot
LoudCrowd
Okendo
Plobal Apps - Mobile Commerce App
PostPilot
REVIEWS.io
Re:amaze
Recharge
Shopney
Voyage
Weglot
Zendesk
dotdigital Engagement Cloud

Integrations Supported

Attentive
Bazaarvoice
Bloomreach
Fresh Relevance
Glew
Gorgias
HubSpot Marketing Hub
LimeSpot
LoudCrowd
Okendo
Plobal Apps - Mobile Commerce App
PostPilot
REVIEWS.io
Re:amaze
Recharge
Shopney
Voyage
Weglot
Zendesk
dotdigital Engagement Cloud

API Availability

Has API

API Availability

Has API

Pricing Information

US$199.00/month
Free Trial Offered?
Free Version

Pricing Information

$45 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

LoyaltyLion

Date Founded

2012

Company Location

United Kingdom

Company Website

loyaltylion.com

Company Facts

Organization Name

Anafore

Date Founded

2010

Company Location

Singapore

Company Website

www.candybar.co

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

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