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What is LumenAd?

LumenAd serves as a comprehensive ad management platform that streamlines, standardizes, and harmonizes information from cross-channel campaigns. Built upon a reliable framework, LumenAd integrates programmatic, direct search, and social data into a cohesive system. By centralizing all advertising activities, it transforms these efforts into an easy-to-navigate hub. Marketers are empowered to swiftly generate insightful reports, link to various data sources, design, and execute campaigns efficiently. This platform alleviates the burdensome task of data manipulation, allowing professionals to refocus on their marketing strategies. Ultimately, LumenAd enhances productivity by simplifying the complex process of managing advertising data.

What is ADMARC?

With our deep expertise and proven track record in the advertising sector, Neasi-Weber International continues to lead in providing thorough, secure, flexible, and effective advertising management solutions. The ADMARC® platform is designed to quickly adapt to changing market needs, a variety of products, and new media formats. By taking advantage of our customizable business rule tables within ADMARC®, businesses can effortlessly implement their desired pricing strategies, customer relationship approaches, contract structures, discount schemes, and billing practices, allowing ADMARC® to evolve in tandem with their operations. As your operational requirements change, ADMARC® will recalibrate to meet those demands, ensuring it remains a dynamic and responsive solution for your organization. Additionally, the platform boasts powerful reporting features that provide access to both past and current data, aiding in the management of sophisticated customer and account relationships. It also supports installment billing, enabling you to handle invoicing and revenue recognition on varied timelines, thereby improving your financial adaptability. This level of flexibility guarantees that as your business expands and transforms, ADMARC® will consistently serve as a reliable ally in effectively managing your advertising initiatives. Ultimately, our commitment to innovation ensures that you always have the tools necessary to thrive in a competitive landscape.

Media

Media

Integrations Supported

CallRail
Facebook
Google Analytics
Google Marketing Platform
Instagram
LinkedIn
Microsoft Advertising
Pinterest
Roku Advertising
Snapchat
SoundCloud
Spotify
The Trade Desk
X (Twitter)
Yelp
YouTube

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Windows
Mac

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

LumenAd

Date Founded

2013

Company Location

United States

Company Website

lumenad.com

Company Facts

Organization Name

Neasi-Weber International

Date Founded

1977

Company Location

United States

Company Website

www.nwintl.com/admarc

Categories and Features

Ad Management

Not specified

Campaign Management

Channel Management
Event Triggered Actions
Multi-Campaign

Data Management

Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Master Data Management
Match & Merge

Data Visualization

Analytics
Content Management
Dashboard Creation
Filtered Views
Relational Display

Reporting

Customizable Dashboard
Data Source Connectors
Drag & Drop
Drill Down
Report Export
Scheduled / Automated Reports

Categories and Features

Ad Management

Not specified

Advertising

Not specified

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