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What is Machine Labs?
Streamlined database marketing aims to boost your sales performance effectively. Connect with your target audience at precisely the right time by offering them the most relevant deals at competitive prices. Our goal is to make marketing straightforward and budget-friendly, leveraging cutting-edge machine learning tools designed for small businesses. With our extensive features and thorough multi-channel tracking, you will gain valuable insights into your customers, helping you build meaningful relationships and understand what influences their buying habits, all from a single, user-friendly platform. The one-click integration with Shopify makes it easy to import your historical data, including customer, order, and product information, so you can start making an impact within minutes. By setting your monthly sales targets, you can track your conversion rates and evaluate how both your online and offline marketing initiatives affect your total revenue. We also organize your mailing list to group customers with similar shopping patterns, ensuring effective communication while minimizing unnecessary discounts, which helps you engage the right audience. This strategic methodology not only boosts efficiency but also ensures that your marketing endeavors yield the best possible results, ultimately leading to sustainable business growth. Embracing this approach will empower you to adapt quickly and respond to market changes, positioning your business for long-term success.
What is Act-On?
Act-On simplifies the process of cultivating enduring customer relationships while also enabling the measurement of marketing effectiveness. This award-winning cloud-based marketing automation platform is designed to support businesses in enhancing their brand visibility, generating demand, and nurturing customer connections. Unique in its offering, Act-On provides a consolidated workspace that integrates various marketing tools into a single application, facilitating an enhanced customer experience overall. With web visitors making quick decisions about their online presence within the initial 20 seconds, Act-On’s AI feature, Act-On InSite, plays a crucial role in maintaining visitor engagement by providing swift, precise, and tailored content that meets their specific needs, thereby converting casual visitors into viable sales leads. By utilizing such innovative technology, businesses can significantly boost their marketing strategies and improve overall customer satisfaction.
Integrations Supported
Act!
Adobe Marketo Measure
Axis LMS
Data Sentinel
Emailable
FullContact
Integry
KickFire
Knak
LeadsBridge
Integrations Supported
Act!
Adobe Marketo Measure
Axis LMS
Data Sentinel
Emailable
FullContact
Integry
KickFire
Knak
LeadsBridge
API Availability
Has API
API Availability
Has API
Pricing Information
$35 per month
Free Trial Offered?
Free Version
Pricing Information
$900.00/month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Machine Labs Email Marketing
Date Founded
2019
Company Location
United Kingdom
Company Website
www.machinelabs.com
Company Facts
Organization Name
Act-On Software
Date Founded
2008
Company Location
United States
Company Website
www.act-on.com
Categories and Features
Email Management
Data Recovery
Email Archiving
Email Monitoring
Queue Manager
Response Management
Routing
Shared Inboxes
Signature Management
Spam Blocker
Whitelisting / Blacklisting
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Reporting
Customizable Dashboard
Data Source Connectors
Drag & Drop
Drill Down
Email Reports
Financial Reports
Forecasting
Marketing Reports
OLAP
Report Export
Sales Reports
Scheduled / Automated Reports
Categories and Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Conversational Marketing
Appointment Scheduling
Audience Segmentation
Chatbot
Email Automation
Group Messaging
Human Handover
Lead Distribution
Lead Qualification
Mobile Messaging
Multi-Channel Communication
Product Recommendations
Video Chat
eCommerce Marketing
AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Email Template Design
A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Potential Issue Identification
Premade Templates
Proofing
Reporting / Analytics
Text Editor
Theme Editor
Employee Advocacy
Content Controls / Compliance
Content Library Creation
Mobile Access
Post Scheduling
Push / Email Notifications
Reporting / Analytics
Social Sharing Gamification
Tiered User Permissions
Landing Page
A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates
Lead Generation
Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
SMS Marketing
2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win
Social Media Management
Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring