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What is Manago AI?

Manago AI is a customer engagement platform designed to help marketers turn customer insights into campaigns through a simpler, prompt-driven experience. The platform, previously known as SALESmanago, is positioned as a customer data and engagement platform for eCommerce and customer lifecycle teams. It combines customer data, campaign workflows, content creation, recommendations, reporting, and cross-channel messaging in one environment. The Customer Data Platform unifies behavior, purchases, engagement, preferences, consent, and predictive signals into live customer profiles that can be used for campaigns, journeys, and personalization. Marketing automation helps teams build journeys around real customer behavior, including browsing, buying, cart abandonment, return visits, and disengagement. Commerce Marketing captures customer intent from views, carts, wishlists, back-in-stock requests, price-drop alerts, and purchase history so teams can recover revenue and create the next buying moment faster. Personalization adapts messages, offers, timing, and experiences using customer data, behavior, AI predictions, product context, interests, intent, purchase history, and journey stage. Recommendation tools use browsing history, purchase behavior, product data, and AI scoring to show products each customer is more likely to want next. Manago AI also supports email, SMS, WhatsApp, and website engagement so teams can coordinate customer journeys across the channels customers already use. Its AI layer includes predictive, generative, conversational, recommendation, and agentic AI, while AI MCP lets users access customer data and take action from ChatGPT, Claude, Cursor, and other MCP-compatible tools. By combining CDP capabilities, marketing automation, commerce marketing, personalization, recommendations, agentic AI, MCP access, integrations, APIs, and omnichannel messaging, Manago AI helps brands engage, convert, and retain customers more effectively.

What is Adtriba?

Adtriba presents a thorough method for monitoring and evaluating marketing initiatives across various channels and devices, encompassing both digital and traditional efforts, while also taking into account their performance and brand influence, including detailed television metrics at the individual user level. The platform guarantees an automated, unbiased, and clear assessment for each marketing channel. By leveraging sophisticated machine learning algorithms, Adtriba assesses the value of different marketing investments and offers practical recommendations, all displayed through a user-friendly dashboard aimed at assisting marketing managers in making well-informed decisions. Its machine learning features make the process of marketing optimization not only straightforward and reliable but also exceptionally effective. Moreover, the integration of Customer Lifetime Value (CLV) Attribution is made easy with Adtriba, which is structured to operate with minimal setup. Users can anticipate receiving initial insights and optimization strategies rapidly, enhancing their responsiveness to market changes. Adtriba skillfully collects and integrates all essential data through web tracking, mobile app synchronization, and connections to numerous platforms, creating a solid analytical foundation. This comprehensive data aggregation empowers marketing teams to fine-tune their strategies successfully, leading to improved overall outcomes, while also fostering a culture of continuous improvement within their organizations.

Media

Media

Integrations Supported

CREDITONLINE
Facebook
Firmao CRM
Focus Contact Center
IdoSell
LiveWebinar
Magento
Model Context Protocol (MCP)
Piwik PRO
SAP Business One
Salesforce
Shopify
Social WiFi
Surge Social
VTEX
X (Twitter)
Youengage
Zapier
Zoho CRM
involve.me

Integrations Supported

API Availability

API Availability

Pricing Information

$0
The price depends on the functionalities you need and number of contacts in your database.
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Manago AI

Date Founded

2011

Company Location

Poland

Company Website

manago.ai/

Company Facts

Organization Name

Adtriba

Date Founded

2015

Company Location

Germany

Company Website

www.adtriba.com

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Enrichment

Not specified

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Nurturing

A/B Testing
Campaign Management
Drip Campaigns
Lead Capture
Lead Notifications
Lead Scoring
Lead Segmentation
Performance Metrics
Personalization
Pipeline Management

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Contextual Targeting
Customer Profiles
Recommendation Engine
Website Personalization

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Sales Intelligence

CRM Integration
Data Import/Export
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Prospecting Tools
Reporting/Analytics

Categories and Features

Digital Analytics

Not specified

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence

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