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What is Marigold Loyalty?

The landscape of brand loyalty is witnessing remarkable expansion, with 67% of consumers worldwide deeming their preferred brand's loyalty program as vital, while only 7% consider it insignificant. To forge lasting connections and motivate customers to return more often and increase their spending, it is essential to create loyalty programs that are highly tailored to recognize and reward individual customer actions. Marigold Loyalty facilitates the management of unique offers both online and offline, as well as when customers are near your establishment, by defining, managing, and targeting incentives like coupons, gift cards, discounts, cashback, sweepstakes, donations, and tangible rewards. Moreover, acknowledging members through a flexible tier system enables the delivery of personalized rewards that correspond to their level of engagement. This method not only rewards members with points for their buying habits and interactions—such as completing purchase histories, filling out surveys, writing reviews, registering, and attending events—but also deepens the bond between the brand and its dedicated clientele. Consequently, these initiatives not only bolster customer satisfaction but also significantly enhance brand engagement and loyalty. In turn, a well-executed loyalty program can lead to increased customer retention and a stronger competitive advantage in the market.

What is Fedele?

Fedele allows small enterprises to swiftly set up a digital loyalty program in mere minutes, eliminating the necessity for any additional hardware, point-of-sale systems, or technical expertise. To get started, simply download the "Fedele for business" app, customize your rewards, and start scanning. Customers will receive a unique barcode in the "Fedele" app, which can be scanned each time they visit to earn points. Unlike many loyalty programs aimed at larger chains, Fedele is tailored specifically for independent businesses such as local coffee shops, pizzerias, and barbershops. You only need one smartphone to initiate the process, and it’s completely free to start. This innovative solution empowers local businesses to improve customer engagement and encourage repeat visits, making it an effective tool for community-oriented establishments. Ultimately, Fedele's approach fosters a stronger connection between customers and local businesses, paving the way for lasting loyalty.

Media

Media

No images available

Integrations Supported

Marigold Engage+
Marigold Grow
Marigold LiveContent by Liveclicker

Integrations Supported

Marigold Engage+
Marigold Grow
Marigold LiveContent by Liveclicker

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$49.99
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

meetmarigold.com/solution/marigold-loyalty/

Company Facts

Organization Name

Fedele

Date Founded

2026

Company Website

business.fedeleapp.com

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Categories and Features

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

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