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What is Marigold Loyalty?

The landscape of brand loyalty is witnessing remarkable expansion, with 67% of consumers worldwide deeming their preferred brand's loyalty program as vital, while only 7% consider it insignificant. To forge lasting connections and motivate customers to return more often and increase their spending, it is essential to create loyalty programs that are highly tailored to recognize and reward individual customer actions. Marigold Loyalty facilitates the management of unique offers both online and offline, as well as when customers are near your establishment, by defining, managing, and targeting incentives like coupons, gift cards, discounts, cashback, sweepstakes, donations, and tangible rewards. Moreover, acknowledging members through a flexible tier system enables the delivery of personalized rewards that correspond to their level of engagement. This method not only rewards members with points for their buying habits and interactions—such as completing purchase histories, filling out surveys, writing reviews, registering, and attending events—but also deepens the bond between the brand and its dedicated clientele. Consequently, these initiatives not only bolster customer satisfaction but also significantly enhance brand engagement and loyalty. In turn, a well-executed loyalty program can lead to increased customer retention and a stronger competitive advantage in the market.

What is Fidelis?

Fidelis eliminates obstacles for MSMEs by enabling them to handle loyalty programs without the need for expensive app development or hardware investments, making such programs feasible for businesses operating on tight budgets. This groundbreaking solution allows any enterprise to effortlessly launch customized and sophisticated loyalty initiatives. On the consumer side, Fidelis offers a single digital card that merges access to all loyalty programs, simplifying the process of managing multiple applications or physical cards. This efficient method not only enhances the user experience but also increases engagement, yielding benefits for both retailers and customers. In the end, Fidelis revolutionizes the accessibility and management of loyalty programs in the contemporary marketplace, paving the way for increased customer satisfaction and loyalty.

Media

Media

No images available

Integrations Supported

Marigold Engage+
Marigold Grow
Marigold LiveContent by Liveclicker

Integrations Supported

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

30€ per month/180€ per year
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
On-Prem

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

meetmarigold.com/solution/marigold-loyalty/

Company Facts

Organization Name

Casettalab

Date Founded

2025

Company Location

Italy

Company Website

fidelisapp.com

Categories and Features

Customer Loyalty

Not specified

Loyalty Management

Not specified

Categories and Features

Loyalty Management

CRM
Customer Activity Tracking
Loyalty Card System
Member Portal
Membership Management

Menu

Menu Item Management
Printed/Paper Menus
QR Code Menus

Restaurant Reservations

Capacity Monitoring
Guest Data
Guest Notifications
Mobile App Booking
Online / Website Reservations
Reminders
Reporting / Analytics

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