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What is Marigold Loyalty?

The landscape of brand loyalty is witnessing remarkable expansion, with 67% of consumers worldwide deeming their preferred brand's loyalty program as vital, while only 7% consider it insignificant. To forge lasting connections and motivate customers to return more often and increase their spending, it is essential to create loyalty programs that are highly tailored to recognize and reward individual customer actions. Marigold Loyalty facilitates the management of unique offers both online and offline, as well as when customers are near your establishment, by defining, managing, and targeting incentives like coupons, gift cards, discounts, cashback, sweepstakes, donations, and tangible rewards. Moreover, acknowledging members through a flexible tier system enables the delivery of personalized rewards that correspond to their level of engagement. This method not only rewards members with points for their buying habits and interactions—such as completing purchase histories, filling out surveys, writing reviews, registering, and attending events—but also deepens the bond between the brand and its dedicated clientele. Consequently, these initiatives not only bolster customer satisfaction but also significantly enhance brand engagement and loyalty. In turn, a well-executed loyalty program can lead to increased customer retention and a stronger competitive advantage in the market.

What is Impact Advocate?

Impact Advocate is a dynamic loyalty and rewards platform that has transformed how businesses engage with their customers. Utilized by some of the most progressive and rapidly expanding brands globally, Impact Advocate facilitates customer rewards, fosters loyalty communities, and boosts revenue streams. With Impact Advocate, businesses can incentivize customer behaviors both within the app and externally, while also encouraging users to expand their customer network through referrals. The platform's rewards engine enables the establishment of tailored earning conditions, various reward tiers, and a diverse array of incentives, allowing for the creation of personalized reward programs. Additionally, features such as seamless integrations, robust security measures, fraud detection capabilities, and support for multiple languages ensure that businesses have the tools necessary for sustainable growth in today's competitive market.

Media

Media

Integrations Supported

Marigold Engage+
Marigold Grow
Marigold LiveContent by Liveclicker

Integrations Supported

Adobe Marketo Engage
AppsFlyer
Branch
Crowdin
Google Analytics
HubSpot Marketing Hub
Recurly
Salesforce
Salesforce Marketing Cloud Account Engagement
Segment
Stripe
Zapier
impact.com

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

meetmarigold.com/solution/marigold-loyalty/

Company Facts

Organization Name

impact.com

Date Founded

2015

Company Location

United States

Company Website

impact.com/advocate

Categories and Features

Customer Loyalty

Not specified

Loyalty Management

Not specified

Categories and Features

Advocacy

Advocate Management
Campaign Management
Customer Advocacy
Event Triggered Actions
Forms Management
Rewards Program
Social Engagement

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi-Language
Social Sharing

Customer Loyalty

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Payment Tracking
ROI Tracking
Social Media Monitoring

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Referral

Affiliate Marketing
Campaign Management
Contact Management
Employee Referral Management
Feedback Management
Lead Engagement
Loyalty Program
Referral Tracking
Rewards Management

Reputation Management

Campaign Management
Gamification
Review Monitoring
Social Media Monitoring

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