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What is MarketWide?

MarketWide stands as DSI's innovative database marketing solution tailored for businesses and marketing firms alike. For those who manage customer or lead databases and aim to engage directly with their clientele, MarketWide facilitates the strategic formulation and implementation of complex direct marketing campaigns. Our advantage in the market stems from our low overhead, which allows us to provide this sophisticated and efficient software at a more competitive price than our less effective rivals. Look forward to the thrilling enhancements planned for MarketWide 5.3, designed to simplify and automate the essential tasks involved in directing marketing efforts. Users will have the capability to create and store specific criteria and segments in a library for future reference, promoting better organization. MarketWide also supports the development and implementation of extensive direct marketing initiatives, whether via email, direct mail, or telemarketing channels. Its strong data mining features enable users to collect critical business insights that can sharpen their marketing approaches. With a focus on an intuitive user experience, MarketWide empowers companies to adeptly navigate the intricacies of their marketing endeavors, ensuring success in an increasingly competitive landscape. This robust platform not only enhances efficiency but also encourages creativity in how businesses connect with their customers.

What is Direct Software?

Direct Software has introduced an innovative email marketing platform that aims to greatly enhance your company's sales by turning cold leads into dedicated customers. You can create a series of personalized emails that effectively engage your target audience on a broader scale. Importing your current customer list is a breeze, requiring just a single click from your CRM or spreadsheet, and we are also available to help you find new prospects if needed. Once everything is set up, simply press the launch button, and you’ll initiate more dialogues with key decision-makers than ever before. Moreover, you can engage with potential clients through multiple channels beyond email, ensuring a diverse approach to communication. When a lead completes a targeted email sequence, they can effortlessly move to your follow-up call list. Recognized as Europe's leading automated sales outreach tool, Direct Software is fully compliant with GDPR regulations, addressing all your compliance concerns. We have designed Direct to streamline processes, enabling you to concentrate on what truly matters in your business. Remarkably, anyone can master the Direct platform in just 20 minutes, equipping your team to utilize it effectively on a daily basis for tangible outcomes. With Direct, you can revolutionize your outreach strategies, leading to significant advancements in your overall sales performance and fostering stronger client relationships.

Media

Media

Integrations Supported

WebTrak

Integrations Supported

RueBaRue

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

Windows

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Online Training

Company Facts

Organization Name

Decision Software

Date Founded

1989

Company Location

United States

Company Website

www.dsimarketingservices.com/marketwide.php

Company Facts

Organization Name

Direct Software

Company Location

United Kingdom

Company Website

www.directsoftwareltd.com

Categories and Features

Campaign Management

Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration

Email Marketing

A/B Testing
Auto-Responders
Drip Campaigns
Event Triggered Email
Image Library
Mailing List Management
Reporting/Analytics
Template Management
WYSIWYG Email Editor

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Drip Campaigns
Lead Scoring
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Email Marketing

Not specified

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