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Ratings and Reviews 35 Ratings
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What is Metadata.io?
Instead of merely concentrating on generating leads, prioritize creating demand; Metadata emerges as the leading platform specifically designed for demand generation, focusing on MQLs, enhancing pipelines, implementing ABM strategies, and fostering growth overall. By leveraging data-informed demand, businesses can effectively convert accounts into devoted customers. The platform supports the development of a robust B2B demand engine by seamlessly integrating your marketing stack, content resources, and strategic goals—taking on the heavy lifting for you through Metadata. Discover your marketing sweet spot by building audiences using a diverse array of technology use, buyer intent signals, firmographic information, marketing automation tools, and CRM data. With a vast database containing 1.2 billion contact profiles at your disposal, you can conduct experiments and gather insights on a grand scale. Metadata’s sophisticated AI performs hundreds of automatic tests, enabling you to identify the most effective blends of creatives, audiences, and outcomes that strongly resonate with your target accounts. This methodology helps you uncover demand, boost revenues, and consistently replicate successes. Meticulously crafted, performance metrics and attribution reporting are centered around pipeline generation, account engagement, and their impact on the existing pipeline, among other critical elements. Designed to tackle the common difficulties encountered by B2B marketers, our commitment lies in delivering a top-tier solution that empowers organizations to flourish in their respective landscapes. Every feature is created with a focus on promoting growth and mitigating the usual marketing challenges, allowing users to concentrate on what genuinely matters: advancing their business objectives effectively. Ultimately, embracing this innovative approach can radically transform how businesses engage with their customers and drive long-term success.
What is CIENCE GO Digital?
GO Digital serves as a Demand Side Platform designed to help you effectively reach your target audience. Our solution enhances your ability to connect with B2B clients through your advertising efforts. Discover how improving the quality of B2B advertising can significantly boost your sales pipeline. By leveraging over 100 B2B filters such as job title, industry, and company size, you can engage millions of business users more effectively. Enhanced targeting leads to greater engagement and interaction with your campaigns, which can be customized for specific customer personas. With numerous options available and top-notch data accuracy, marketers can benefit from our Bidder as-a-Service feature, gaining access to a cloud-based platform for creating Real-Time Bidding (RTB) strategies. You can enjoy all the necessary bidding options without any added complexity or overhead costs. Additionally, our platform enables same-day deployments in a personalized bidding environment. By implementing the CIENCE tracking pixel, you can elevate your advertising, remarketing, retargeting, and follow-up efforts, all from a single, comprehensive platform designed for maximum efficiency. This unified approach ensures that your marketing strategies are streamlined and effective.
Integrations Supported
Adobe Marketo Engage
Allego
Axis LMS
Facebook
HubSpot CRM
HubSpot Customer Platform
LeadSift
LinkedIn
API Availability
API Availability
Pricing Information
Pricing not provided
Pricing Information
$2000/mo media spend
CPM pricing
Supported Platforms
SaaS
Supported Platforms
SaaS
Customer Service / Support
Standard Support
24 Hour Support
Customer Service / Support
Web-Based Support
Training Options
Online Training
On-Site Training
Training Options
Documentation Hub
Company Facts
Organization Name
Metadata
Date Founded
2015
Company Location
United States
Company Website
www.metadata.io
Company Facts
Organization Name
CIENCE
Date Founded
2015
Company Location
United States
Company Website
www.cience.com/ad-management
Categories and Features
Account Based Marketing
Analytics
Customer Segmentation
Engagement Monitoring
Target Account Identification
Account Data Management
Not specified
Account-Based Orchestration
Not specified
Advertising Agency
Campaign Management
AI GTM
Not specified
Demand Generation
Not specified
Go-To-Market
Not specified
Lead Generation
Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Segmentation
Visitor Identification
Lead Intelligence
Not specified
Lead Management
Campaign Management
Lead Capture
Lead Distribution
Pipeline Management
Source Tracking
Marketing Account Intelligence
Not specified
Categories and Features
Advertising
Not specified
B2B Data
B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Firmographic Data
Technographic Data
Demand-Side Platforms (DSP)
Not specified
Display Advertising
Not specified
Lead Generation
Lead Capture
Retargeting
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Recommendation Engine
Social Media Retargeting
Video Advertising
Demand-Side Platform (DSP)
Display Advertising