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What is Microsoft 365 Copilot App Builder?

The Microsoft 365 Copilot App Builder is an innovative feature within Microsoft 365 Copilot that enables users to easily create and share basic interactive applications without needing any programming knowledge; users can initiate the process by launching Copilot and simply articulating their desired app or visual concept, prompting the tool to automatically construct the necessary interface, data structure, and workflows. This functionality supports quick prototyping, allowing users to transform complex data from various Microsoft 365 sources, including documents and spreadsheets, into attractive applications designed for team collaboration. Through an interactive chat interface, users can enhance their applications by requesting additional features or changes to the user interface, and once completed, they can test and distribute the app using a link akin to sharing a document, providing instant access for colleagues within the organization. Furthermore, it integrates smoothly with the Microsoft 365 ecosystem, offers secure deployment options, and allows administrators to manage the app with the same oversight tools used for other Microsoft 365 applications, ensuring a unified user experience. This forward-thinking approach not only simplifies the app development process but also fosters teamwork and innovative thinking among team members, ultimately leading to more efficient solutions. As a result, organizations can leverage these user-friendly tools to drive productivity and enhance collaboration across different departments.

What is Copilot Checkout?

Microsoft has unveiled two cutting-edge AI-driven commerce features, Copilot Checkout and Brand Agents, designed to optimize the customer journey from the initial search to the final purchase. These innovations enable users to explore, assess, and complete transactions all within an AI chat interface, ensuring that merchants maintain control over sales and customer communications. Copilot Checkout enhances the shopping experience by integrating a smooth conversational interface for both shopping and payment processes into the Microsoft Copilot AI platform, allowing customers to ask about products, receive customized suggestions, and finalize transactions without needing to leave the chat, with payment facilitated by trusted partners like PayPal, Shopify, and Stripe. On the other hand, Brand Agents act as AI shopping assistants that can be deployed on merchants' websites, initially through platforms such as Shopify and Microsoft Clarity, delivering personalized and brand-focused support, responding to customer inquiries in a manner that reflects the brand's unique voice, and helping visitors navigate products and resolve any concerns. This powerful combination of features not only enhances the overall shopping experience but also enables brands to retain their identity while connecting with customers more effectively, ultimately fostering a deeper relationship between consumers and retailers. As the landscape of e-commerce evolves, these tools represent a significant step forward in leveraging AI to enhance customer engagement and streamline transactions.

Media

Media

Integrations Supported

Microsoft 365
Microsoft 365 Copilot
Microsoft Clarity
Microsoft Copilot
Microsoft Copilot Studio
Microsoft Power Platform
Microsoft SharePoint
PayPal
Shopify
Stripe

Integrations Supported

Microsoft 365
Microsoft 365 Copilot
Microsoft Clarity
Microsoft Copilot
Microsoft Copilot Studio
Microsoft Power Platform
Microsoft SharePoint
PayPal
Shopify
Stripe

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

microsoft.com

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

about.ads.microsoft.com/en/blog/post/january-2026/conversations-that-convert-copilot-checkout-and-brand-agents

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